PROSPECTS AND OPPORTUNITIES
Online platforms becoming key
The development of digital capabilities will be a key challenge for apparel and footwear specialists in the forecast period. Online platforms are gradually becoming a primary sales channel for apparel and footwear brands, aligning with the trend of increased online/mobile sales in Ukraine.
More store re-openings expected, with new mall offering opportunities
International brands are expected to expand in the forecast period, though this expansion will remain cautious. More global apparel retailers are expected to reopen stores, particularly in western and central Ukraine, where economic conditions are relatively stable.
War shaping consumer preferences and retailer strategies
Demographic and social changes resulting from the Russian invasion are expected to have a significant influence on consumption patterns in apparel and footwear specialists over the forecast period. Given that so many women and children have left Ukraine since the war began, menswear has gained in importance as a category.
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Overview:
Understand the latest market trends and future growth opportunities for the Apparel and Footwear Specialists industry in Ukraine with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Apparel and Footwear Specialists industry in Ukraine, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Apparel and Footwear Specialists in Ukraine report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Apparel and Footwear Specialists in Ukraine?
- Which are the leading retailers in Apparel and Footwear Specialists in Ukraine?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Apparel and Footwear Specialists in Ukraine - Category analysis
KEY DATA FINDINGS
Store openings
International brands face challenges
Crucial role for omnichannel approaches
Online platforms becoming key
More store re-openings expected, with new mall offering opportunities
War shaping consumer preferences and retailer strategies
Retail in Ukraine - Industry Overview
Retail in 2024: The big picture
Growing preference for domestic products
Further digitalisation
What next for retail?
Informal retail
Opening hours for physical retail
Seasonality
Christmas & New Year
DISCLAIMER
Apparel and Footwear Specialists
Apparel and footwear specialists are chained or independent retail outlets with a primary focus on selling one or more of the following categories: clothing, footwear, and/or fashion accessories (costume jewellery, sunglasses, belts, hats, gloves, handbags, scarves, etc.). Apparel specialists include specialty apparel like wedding dress shops. Example brands include Primark, TJ Maxx, and Zara. Sportswear retailers, such as Adidas and Nike, are excluded from this channel and are included in Sports Goods Stores; this is due to the companies considering themselves sports companies as opposed to apparel companies.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Apparel and Footwear Specialists research and analysis database.
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