PROSPECTS AND OPPORTUNITIES
Demand for credit cards will continue to grow over the forecast period
With inflation in South Africa expected to remain relatively stable over the forecast period, demand for credit cards will likely benefit from improving economic conditions. In this scenario, banks are likely to increase their approval rates due to higher spending confidence.
Fintech development will intensify competition as demand from SMEs rises
Fintech’s empowerment through its integration into the South African financial system is expected to provide greater room for expansion over the forecast period, leading to intensified competition with leading banks targeting small and medium business financing through credit cards. Such dynamics will be driven by efforts to close the gap in the rising demand from South Africa’s informal economy and supported by fintech's abilities to leverage AI-driven solutions and big data to provide customised lending services to their targeted customers.
Buy Now Pay Later will continue to tap into personal credit cards
The momentum gained by Buy Now Pay Later is expected to persist over the forecast period, supported by the influx of new players, expansion of offerings and increasing awareness. For example, Happy Pay launched in 2023 and is positioned as a more sustainable offering as it leverages Artificial Intelligence to evaluate consumers' credibility by offering two monthly interest-free instalments with no upfront fees.
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Overview:
Understand the latest market trends and future growth opportunities for the Credit Card Transactions industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Credit Card Transactions industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Credit Card Transactions in South Africa report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Credit Card Transactions in South Africa?
- What are the major trends key to understanding Credit Card Transactions in South Africa?
- How has COVID-19, recession and macroeconomic volatility impacted the market?
- How long will the market take to recover? What are the opportunities now?
- How will political context and shifting cultural values shape future growth?
- Where is future growth expected to be most dynamic?
Charge Cards in South Africa - Category analysis
Charge Cards in South Africa - Company Profile
KEY DATA FINDINGS
Recovery of charge cards hindered by economic constraints
Competitive landscape of charge cards remains consolidated among two operators
Change in consumer behaviour could create headwinds
Diners Club likely to gain ground as American Express shifts priorities
Credit Cards in South Africa - Category analysis
Credit Cards in South Africa - Company Profile
KEY DATA FINDINGS
Increasing number of households rely on credit cards to meet month-end commitments
Banks extend specific services to entry-level credit cards
Buy Now Pay Later continues to gain share from credit cards
Demand for credit cards will continue to grow over the forecast period
Fintech development will intensify competition as demand from SMEs rises
Buy Now Pay Later will continue to tap into personal credit cards
Debit Cards in South Africa - Category analysis
Debit Cards in South Africa - Company Profile
KEY DATA FINDINGS
Demand for debit cards rises alongside banked population
Capitec looks to strengthen its position as a debit card issuer
Increasing number of South Africans embrace digital wallets
Debit cards will continue to benefit from boost to financial inclusion
Competition will intensify as neobanks expand and new players enter
PayShap’s expansion could impact demand for debit cards
Pre-Paid Cards in South Africa - Category analysis
Pre-Paid Cards in South Africa - Company Profile
KEY DATA FINDINGS
South African Post Office (SAPO) loses ground as system glitch persists
MTN diversifies offerings as partnership with Mastercard strengthens
PASA starts migrating magnetic stripe fleet to EMV cards
Postbank will reshape competitiveness by taking over SASSA cards
Digitalised remittance cards set to benefit from diversified offerings
Expansion in infrastructure will continue to boost transportation cards
Store Cards in South Africa - Category analysis
Store Cards in South Africa - Company Profile
KEY DATA FINDINGS
Demand for store cards rises as households remain financially constrained
Increasing number of retailers embrace Buy Now Pay Later
Massmart introduces virtual store cards
Store cards will benefit from strategic positioning
Increasing number of retailers set to join forces with Buy Now Pay Later services
Competition will further intensify among virtual cards
Financial Cards and Payments in South Africa - Industry Overview
Financial cards and payments in 2024: The big picture
2024 key trends
PayShap gains momentum as demand for instant payment rises
Market remains consolidated despite intensified competition
What next for financial cards and payments?
DISCLAIMER
The following categories and subcategories are included:
Credit Card Transactions
- Commercial Credit Card Transactions
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- Average Personal Credit Card Balance
- Average Personal Credit Card Limit
- Personal Credit Card Utilisation
Credit Card Transactions
Credit cards allow for purchases against a preapproved line of credit. The account holder has the choice of whether to pay off the entire balance each month or opt for monthly instalments with the balance serving as revolving credit. If the cardholder decides to revolve a balance, the consumer pays interest. Credit cards can include affinity cards, reward cards and types of co-branded cards. Co-branded retailer cards—issued by retailers acting as financial institutions and without usage restrictions—are included in this category. Cards issued by a retailer with usage limited to a specific store within a predefined retail group fall under the store cards definition. Debit cards with an overdraft function are not counted as cards with a credit function. Payments are tracked based on the country of residence / account issuance and include outbound spend while excluding inbound spend.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Credit Card Transactions research and analysis database.
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