PROSPECTS AND OPPORTUNITIES
Credit cards face underlying challenges
Credit cards will remain an important part of the financial payments industry in Sweden over the forecast period. Personal and commercial customers will rely on this well-known product to support their financial needs.
Little change in the competitive landscape
No drastic changes are expected in the credit card competitive landscape. As Mastercard and Visa are both universally accepted in Sweden onsumers have little reason to switch.
No major innovations are anticipated
While credit cards are not exclusive as such, obtaining one is not as straightforward in Sweden as getting a debit card due to the higher risk involved with credit compared to debit cards. Most credit cards offerings in Sweden are rather ordinary, with the extended payment period as a key benefit, especially if it can be used without the costlier revolving credit.
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Overview:
Understand the latest market trends and future growth opportunities for the Credit Card Transactions industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Credit Card Transactions industry in Sweden, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Credit Card Transactions in Sweden report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Credit Card Transactions in Sweden?
- What are the major trends key to understanding Credit Card Transactions in Sweden?
- How has COVID-19, recession and macroeconomic volatility impacted the market?
- How long will the market take to recover? What are the opportunities now?
- How will political context and shifting cultural values shape future growth?
- Where is future growth expected to be most dynamic?
Charge Cards in Sweden - Category analysis
Charge Cards in Sweden - Company Profile
KEY DATA FINDINGS
Charge card niche becomes further marginalised
Charge cards have few advantages over other cards
American Express leads in charge cards
Sole focus on commercial clients will continue
Commercial clients attracted by benefits
Higher average spend and foreign transactions in charge cards
Credit Cards in Sweden - Category analysis
Credit Cards in Sweden - Company Profile
KEY DATA FINDINGS
Credit cards report robust transaction growth
Challenges exist as credit card numbers and accounts decline
Large Nordic banks lead in credit cards
Credit cards face underlying challenges
Little change in the competitive landscape
No major innovations are anticipated
Debit Cards in Sweden - Category analysis
Debit Cards in Sweden - Company Profile
KEY DATA FINDINGS
Debit cards remain a firm favourite among Swedes
High propensity to spend on debit cards
Major Nordic banks dominate in debit cards
Further growth is expected for debit cards
Mobile wallets to increase in popularity
No major changes expected in the banking landscape
Pre-Paid Cards in Sweden - Category analysis
Pre-Paid Cards in Sweden - Company Profile
KEY DATA FINDINGS
Pre-paid cards post robust value growth
Dynamic growth witnessed by open loop pre-paid cards
Closed loop pre-paid cards lose traction
Open loop is main driver of overall category growth
Alternative fintech companies to support category growth
Gift cards face competition from apps
Store Cards in Sweden - Category analysis
Store Cards in Sweden - Company Profile
KEY DATA FINDINGS
Negative performance in store cards continues in 2024
Low usage with many owners simply not using their accounts
Consolidation in the competitive landscape amid withdrawals
Store cards to lose further traction
Further withdrawals are anticipated in the competitive landscape
Other payment solutions are more appealing
Financial Cards and Payments in Sweden - Industry Overview
Financial cards and payments in 2024: The big picture
2024 key trends
Cash to remain a niche form of payment
Competitive landscape
What next for financial cards and payments?
DISCLAIMER
The following categories and subcategories are included:
Credit Card Transactions
- Commercial Credit Card Transactions
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- Average Personal Credit Card Balance
- Average Personal Credit Card Limit
- Personal Credit Card Utilisation
Credit Card Transactions
Credit cards allow for purchases against a preapproved line of credit. The account holder has the choice of whether to pay off the entire balance each month or opt for monthly instalments with the balance serving as revolving credit. If the cardholder decides to revolve a balance, the consumer pays interest. Credit cards can include affinity cards, reward cards and types of co-branded cards. Co-branded retailer cards—issued by retailers acting as financial institutions and without usage restrictions—are included in this category. Cards issued by a retailer with usage limited to a specific store within a predefined retail group fall under the store cards definition. Debit cards with an overdraft function are not counted as cards with a credit function. Payments are tracked based on the country of residence / account issuance and include outbound spend while excluding inbound spend.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Credit Card Transactions research and analysis database.
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