PROSPECTS AND OPPORTUNITIES
Department stores players to revamp and refurbish outlets to strengthen their competitiveness
As Malaysia moves towards becoming a middle-income country, it will be increasingly important for department stores to provide modern, clean and brightly-lit shopping environments, if they are to attract and retain customer footfall. To this end, AEON has focused on rejuvenating and renovating some of its older department stores, as it strives to remain competitive in the market.
Positive outlook for variety stores as their lower-price positioning appeals to local consumers
Variety stores is expected to continue to benefit from a lower-price positioning in an increasingly challenging macroeconomic environment, characterised by a rising cost-of-living, with higher prices for necessities and essentials. This is set to drive more discounts and price promotions to ensure the offer of affordable products to local consumers.
Omnichannel strategies to the fore for department stores players
In line with prevailing trends across retail, leading players in department stores are expected to increase their focus on their online operations in the forecast period. Consumers in Malaysia are increasingly interested in buying a wide range of products online, with many having picked up this habit during the COVID-19 pandemic, when store opening times were disrupted.
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Overview:
Understand the latest market trends and future growth opportunities for the General Merchandise Stores industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the General Merchandise Stores industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The General Merchandise Stores in Malaysia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of General Merchandise Stores in Malaysia?
- Which are the leading retailers in General Merchandise Stores in Malaysia?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
General Merchandise Stores in Malaysia - Category analysis
KEY DATA FINDINGS
Department stores continue to see investment in Malaysia
Eco Shop and AEON benefit from brand-building initiatives
Variety stores leverage value for money positioning to win over consumers
Department stores players to revamp and refurbish outlets to strengthen their competitiveness
Positive outlook for variety stores as their lower-price positioning appeals to local consumers
Omnichannel strategies to the fore for department stores players
Retail in Malaysia - Industry Overview
Retail in 2024: The big picture
Expansion plans and price competition intensify the landscape
Players look to technology and experiential shopping to gain a competitive edge
What next for retail?
Informal retail
Opening hours for physical retail
Seasonality
Chinese New Year
Hari Raya Aidilfitri
Deepavali
Christmas
DISCLAIMER
The following categories and subcategories are included:
General Merchandise Stores
- Department Stores
- Variety Stores
General Merchandise Stores
The aggregation of department stores and variety stores.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our General Merchandise Stores research and analysis database.
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