PROSPECTS AND OPPORTUNITIES
Department stores face challenging period amid weak economy
The slow recovery of consumer spending will impact the department store’s ability to reignite sales, in retail value terms. The channel is dependent on consumers having the capacity to spend on less essential goods, when purchasing power is stronger.
Variety stores can compete with pricing strategies and product range
The dollar store format, which is included in variety stores, is expected to see some success over the forecast period, with growth expected in both retail value sales and outlet numbers. The variety stores is an ideal format for consumers as prices are low and there is a diverse range of products, from stationery to household utensils.
Development of e-commerce a major obstacle to general merchandise stores
As consumers raise their spending levels alongside improving economic conditions, the advent of online shopping presents itself as a significant obstacle to the growth of the general merchandise channel. While consumers still have an overall preference for shopping at brick-and-mortar stores, it is becoming less viable to operate a physical store, especially as online platforms continue to push prices down with efficient and cheap delivery.
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Overview:
Understand the latest market trends and future growth opportunities for the General Merchandise Stores industry in New Zealand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the General Merchandise Stores industry in New Zealand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The General Merchandise Stores in New Zealand report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of General Merchandise Stores in New Zealand?
- Which are the leading retailers in General Merchandise Stores in New Zealand?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
General Merchandise Stores in New Zealand - Category analysis
KEY DATA FINDINGS
Department stores suffer ongoing pain from economic downturn
Variety stores maintain growth despite cost-of-living pressures
Regular discounting and sales periods encourage repeat business
Department stores face challenging period amid weak economy
Variety stores can compete with pricing strategies and product range
Development of e-commerce a major obstacle to general merchandise stores
Retail in New Zealand - Industry Overview
Retail in 2024: The big picture
Highly promotional retail environment
Retail crime on the rise amidst tough economic period
What next for retail?
Informal retail
Opening hours for physical retail
Seasonality
Christmas
End of Financial Year Sale
DISCLAIMER
The following categories and subcategories are included:
General Merchandise Stores
- Department Stores
- Variety Stores
General Merchandise Stores
The aggregation of department stores and variety stores.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our General Merchandise Stores research and analysis database.
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