PROSPECTS AND OPPORTUNITIES
Economic uncertainty and regulatory challenges threaten development of home improvement
Home improvement is expected to see modest current value growth in Mexico over the forecast period, though sales are set to stagnate at constant 2024 prices. Economic challenges, including high inflation and rising costs of building materials, have led to the cancellation of construction projects and reduced investment in the sector.
Smart home technology is redefining renovation priorities as Mexican homeowners seek greater efficiency, security and comfort
A key trend shaping home improvement in Mexico is the growing adoption of smart home technology and automation. As urbanisation accelerates and consumer demands shift, homeowners are increasingly investing in solutions that transform their living spaces into connected, energy-efficient environments.
DIY culture is reshaping Mexico’s home improvement market through personalisation, affordability and tech-friendly solutions
Another notable trend is the shift in consumer behaviour towards DIY (do-it-yourself) and custom home improvement projects. Amid changing lifestyles, where more people are spending time at home and seeking to create environments that reflect their personal tastes and needs, there is a robust demand for products and services that empower homeowners to undertake their own renovations.
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Overview:
Understand the latest market trends and future growth opportunities for the Home Improvement industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Improvement industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Improvement in Mexico report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Improvement in Mexico?
- Which are the leading brands in Home Improvement in Mexico?
- How are products distributed in Home Improvement in Mexico?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Home Improvement?
- Has the economic fall-out of COVID-19 negatively or positively impacted consumer interest and demand for Home Improvement?
- Where is future growth expected to be most dynamic?
Home Improvement in Mexico - Category analysis
KEY DATA FINDINGS
Mexico's home improvement market sees demand supported by urbanisation, eco-friendly products, and DIY culture
Pinturas Berel's growth in 2024 driven by strategic investments and community engagement
Strategic expansion and rising demand for sustainable paints boost growth of leaders in home improvement distribution
Economic uncertainty and regulatory challenges threaten development of home improvement
Smart home technology is redefining renovation priorities as Mexican homeowners seek greater efficiency, security and comfort
DIY culture is reshaping Mexico’s home improvement market through personalisation, affordability and tech-friendly solutions
Home and Garden in Mexico - Industry Overview
Home and garden in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for home and garden?
DISCLAIMER
The following categories and subcategories are included:
Home Improvement
- Bathroom and Sanitaryware
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- Carpets
- Floor Tiles
- Wooden Flooring
- Other Floor Covering
- Hand Tools
- Hardware
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- Lacquer and Varnish
- Decorative Paint
- Kitchen Sinks
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- Corded Drills
- Cordless Drills
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- Other Corded Power Tools
- Other Cordless Power Tools
- Power Tool Accessories
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- Wall Tiles
- Wallpaper
- Other Home Improvement
Home Improvement
Includes: products purchased by consumers through retail channels.Excludes: commercial sales to professional builders / tradesmen / contractors etc. Home improvement refers to bathroom and sanitaryware, decorating sundries, floor covering, hand tools, hardware, home paint, kitchen sinks, power tools, wall covering and other home improvement.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Improvement research and analysis database.
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