PROSPECTS AND OPPORTUNITIES
Home improvement set to prosper amid ageing homes and DIY culture
Home improvement in South Korea is expected to witness slower value growth over the forecast period due to several key factors. Economic challenges have led to reduced consumer spending, particularly on non-essential items such as home renovations.
Focus on eco-friendly, space-efficient, and tech-driven products in bathrooms, flooring, and hand tools
In South Korea, the home improvement sector is witnessing growth in bathroom and sanitaryware, flooring, and hand tools. Consumers are shifting towards modern, space-efficient, and eco-friendly products, with a growing emphasis on water-saving and easy-to-clean bathroom fixtures.
Leading player unveils sustainable luxury vinyl tiles
NOX Corporation based in Seoul has introduced Bio-Circular Balanced PVC, a groundbreaking innovation that significantly enhances the sustainability of their luxury vinyl tile (LVT) flooring products. This eco-friendly material is created by recycling discarded resources, such as waste cooking oil and PET bottles, which are traditionally not repurposed in manufacturing.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Home Improvement industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Improvement industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Improvement in South Korea report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Improvement in South Korea?
- Which are the leading brands in Home Improvement in South Korea?
- How are products distributed in Home Improvement in South Korea?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Home Improvement?
- Has the economic fall-out of COVID-19 negatively or positively impacted consumer interest and demand for Home Improvement?
- Where is future growth expected to be most dynamic?
Home Improvement in South Korea - Category analysis
KEY DATA FINDINGS
Home improvement grows well driven by DIY culture, ageing apartments and wellness trends
LG Hausys and Hansol Homedeco lead with innovation in design, eco-friendly materials and lifestyle-driven solutions
Home improvement and gardening stores remains the dominant distribution channel
Home improvement set to prosper amid ageing homes and DIY culture
Focus on eco-friendly, space-efficient, and tech-driven products in bathrooms, flooring, and hand tools
Leading player unveils sustainable luxury vinyl tiles
Home and Garden in South Korea - Industry Overview
Home and garden in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for home and garden?
DISCLAIMER
The following categories and subcategories are included:
Home Improvement
- Bathroom and Sanitaryware
-
- Carpets
- Floor Tiles
- Wooden Flooring
- Other Floor Covering
- Hand Tools
- Hardware
-
- Lacquer and Varnish
- Decorative Paint
- Kitchen Sinks
-
-
- Corded Drills
- Cordless Drills
-
- Other Corded Power Tools
- Other Cordless Power Tools
- Power Tool Accessories
-
-
- Wall Tiles
- Wallpaper
- Other Home Improvement
Home Improvement
Includes: products purchased by consumers through retail channels.Excludes: commercial sales to professional builders / tradesmen / contractors etc. Home improvement refers to bathroom and sanitaryware, decorating sundries, floor covering, hand tools, hardware, home paint, kitchen sinks, power tools, wall covering and other home improvement.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Improvement research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!