How Global Consumer Trends Are Taking Shape in Eastern Europe
24 Jan 23Our team of specialists in Vilnius have identified two of Euromonitor’s Global Consumer Trends which are having the biggest impact on Eastern Europe.
Lilija Vladykina
Building Resilience During Economic Uncertainty in CEE
19 Oct 22 | UTC Time: 11:00 PMOur recent Voice of The Consumer: Lifestyle Survey indicates that over 30% of consumers in Europe intend to put more money aside for savings in 2022. At the same time, over 50% of surveyed Europeans report value for money as a factor of choice when buying household essentials.
Maryna Sheremet
Cannabis in Poland: Big Opportunities Come With Risks
20 Sep 22The US dominates the global cannabis market, generating 81% total value share in 2021. At the same time, European countries account for 8% share of worldwide value following Canada with 9%. Poland is responsible for an 8% value share of European countries; adult-use is prohibited by law, medical cannabis is only legal with a prescription, while CBD is freely available.
Dmitrij Gerok
Global Economic Outlook: Q2 2022
21 Apr 22The global economy faces new headwinds following the Russian invasion of Ukraine in February 2022, while the COVID-19 pandemic is not yet over. The war in Ukraine and its resulting sanctions imposed on Russia are projected to cause accelerated energy and commodity prices, further disruptions in global supply chains and reduced business and consumer confidence.
Lan Ha
Circular Fashion: Is Eastern Europe Ready for the Transition?
31 Dec 21The podcast will explore consumers preferences in the market of Eastern Europe, including the Baltics region. Are Eastern European consumers ready to prioritize sustainability in their purchase decisions?
Euromonitor International
Eastern Europe Eyed as the Next Silicon Valley: A Chance for Poland to Rise
14 Dec 21COVID-19 has accelerated online presence and integration of digital solutions to minimise physical human contact. With an abundant pool of IT and tech graduates, well-developed digital landscape and relatively competitive wages, Central and Eastern Europe and especially Poland are being eyed by potential investors as the next Silicon Valley.
Euromonitor International
世界の消費者トレンド – 東欧地域
22 Apr 21※本記事は英語でもご覧頂けます：Global Consumer Trends in Eastern Europe ユーロモニターが発行した『2021年 世界の消費者トレンド』レポートが示すように、新型コロナウイルス（COVID-19）は消費者の行動に大きな影響を与え、企業は戦略の再調整と新たな需要への対応を迫られている。今回のパンデミックは世界的なトレンドを形成している一方、消費者の反応は地域によって違いが見られている。ユーロモニターのヴィリニュス支社の専門家チームは、前述の『2021年…
Bogdanas Poletajevas
Global Consumer Trends in Eastern Europe
15 Apr 21As Euromonitor’s Global Consumer Trends 2021 show, Coronavirus (COVID-19) has had a profound impact on consumer behaviour, forcing businesses to readjust strategies and accommodate newfound demand. While the pandemic has shaped trends on a global…
Bogdanas Poletajevas
Changing the Consumption Patterns of Dairy Products in Europe
30 Mar 21Changing expectations on when and how products are consumed is a valuable way for companies to generate interest among consumer groups. In the yoghurt category, European companies such as Q focus on indulgence while still being healthy. The Biotiful…
Elif Polat
Proximity Payments Growing in Eastern Europe
29 Jun 20Mobile wallets and proximity payments are gaining significant ground in Eastern Europe. They are popular in such countries as Poland, Russia, Ukraine and Czech Republic, with millions of consumers routinely utilizing them. While Apple Pay leads the…
Ivan Khoruzhyy
The Next 11 Emerging Economies
4 Feb 08The BRIC countries (Brazil, Russia, India and China) were named in 2003 as the most rapidly developing countries with the greatest economic potential. With these countries continuing to develop fast, albeit at different rates, it is useful to look at…
Euromonitor International