PROSPECTS AND OPPORTUNITIES
Premium colour cosmetics set to be a key growth driver
Premium beauty and personal care is projected to continue delivering strong growth over the forecast period, with premium colour cosmetics expected to be the most dynamic area of the market. Growth will be driven by younger consumers, particularly Gen Z and millennials, whose purchasing decisions are strongly influenced by online reviews, influencer content, and aspirational imagery.
Dermocosmetics to gain wider adoption as skin health becomes a priority
Dermocosmetics is set to play a more significant role within premium beauty and personal care in India over the forecast period as awareness of skin health and targeted treatments deepens. Indian consumers increasingly associate dermocosmetics brands such as CeraVe, La Roche-Posay, and Bioderma with premium quality and scientific credibility, and many now actively seek these products for concerns like acne, skin pigmentation, or skin sensitivity.
Global players set to focus on Indianisation to enhance their local relevance
In the forecast period, more global premium beauty and personal care brands are expected to adapt their product offerings specifically for the Indian market, a strategy that has proven essential for relevance and sustained growth. This includes expanding shade ranges to match the diverse array of Indian skin tones, creating regionally inspired colour stories, and launching culturally resonant limited editions.
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Overview:
Understand the latest market trends and future growth opportunities for the Premium Beauty and Personal Care industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Premium Beauty and Personal Care industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Premium Beauty and Personal Care in India report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Premium Beauty and Personal Care in India?
- Which are the leading brands in India?
- How are products distributed in India?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Premium Beauty and Personal Care in India - Category analysis
KEY DATA FINDINGS
Premium segment thriving thanks to increasing affluence and rising aspirations
Competitive landscape diversifies as global and homegrown premium brands expand presence
Media and e-commerce expand access and shape premium beauty choices
Premium colour cosmetics set to be a key growth driver
Dermocosmetics to gain wider adoption as skin health becomes a priority
Global players set to focus on Indianisation to enhance their local relevance
Beauty and Personal Care in India - Industry Overview
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
DISCLAIMER
The following categories and subcategories are included:
Premium Beauty and Personal Care
- Premium Baby and Child-specific Products
- Premium Bath and Shower
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- Premium Eye Liner/Pencil
- Premium Eye Shadow
- Premium Mascara
- Premium Other Lash and Brow Make-Up
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- Premium BB/CC Creams
- Premium Blusher/Bronzer/Highlighter
- Premium Foundation/Concealer
- Premium Powder
- Premium Other Facial Make-Up
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- Premium Lip Gloss
- Premium Lip Liner/Pencil
- Premium Lipstick
- Premium Other Lip Products
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- Premium Nail Polish
- Premium Nail Treatments/Strengthener
- Premium Polish Remover
- Premium Other Nail Products
- Premium Colour Cosmetics Sets/Kits
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- Premium Deodorants
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- Premium Body Mists
- Premium Men's Fragrances
- Premium Women's Fragrances
- Premium Unisex Fragrances
- Premium Fragrance Sets/Kits
- Premium Hair Care
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- Premium Firming Body Care
- Premium General Purpose Body Care
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- Premium Acne Treatments
- Premium Face Masks
- Premium Facial Cleansing Wipes
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- Premium Basic Moisturisers
- Premium Anti-Agers
- Premium Lip Care
- Premium Liquid/Cream/Gel/Bar Cleansers
- Premium Toners
- Premium Hand Care
- Premium Skin Care Sets/Kits
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- Premium Aftersun
- Premium Self-Tanning
- Premium Sun Protection
Premium Beauty and Personal Care
This is the aggregation of premium colour cosmetics, fragrances, deodorants, skin care, sun care, baby and child-specific products, bath and shower and hair care.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Premium Beauty and Personal Care research and analysis database.
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