Carbonates saw moderate growth in off-trade volume terms in 2025, fuelled by record-breaking hot weather and Ramadan. Rising health concerns put pressure on sales, although these concerns did benefit sales of reduced sugar carbonates. Distribution is gradually expanding into modern grocery retailers, while the expansion of the foodservice market should help drive on-trade sales over the forecast period.

Concentrates saw steady growth in retail volume terms in 2025. These products benefit from their affordable positioning, with some consumers seeing them as a healthy option. Economic pressures have also pushed some consumers and foodservice operators to switch from juice to concentrates. New product development and innovation should help to support growth within concentrates over the forecast period.

The poor quality of the local tap water alongside the country’s hot climate ensured that bottled water sales continued to see steady growth in 2025. This growth was further supported by urbanisation, an expanding population and an increase in inbound tourism. Sales should continue to see strong and steady growth over the forecast period as consumers becoming increasingly health aware and look to avoid potentially unhealthy water sources.

Sales of soft drinks in Algeria saw steady growth in off-trade volume terms in 2025, fuelled by urbanisation, a youthful population and the country’s hot climate. Economic pressures and rising health concerns remained an obstacle to growth, but the increasingly busy on-the-go lifestyles of locals helped boost sales through both the off- and on-trade. Population growth and improvements in the economy should help fuel modest growth in sales of soft drinks over the forecast period.

Sales of sports drinks saw modest growth in retail volume terms in 2025 thanks to the growing interest in health and fitness. However, sports drinks remains a niche category with demand limited by a lack of awareness limited product availability and high prices. If the category is to reach a wider audience then there will need to be further investment in new product development, marketing and distribution.

Energy drinks remained the most dynamic category with soft drinks in Algeria in 2025 with these products tapping into the current market trends towards health, convenience and urbanisation. Affordability and rising health concerns remain a barrier to wider acceptance, as well as the high price of some products. Moving forward, the market is likely to focus on healthier formulations and increased marketing and distribution as players look to reach a wider audience.

Juice saw steady growth in total volume terms in 2025 supported by a growing focus on health and wellness and record-breaking hot weather in the summer. Nonetheless, increased price sensitivity pushed consumers towards more affordable products, driving a shift from cartons to more affordable PET packaging. Moving forward sales are expected to be driven by urbanisation, a shift towards modern retail channels and new product development.

Economic freedom is weak and the military is increasing its involvement in politics, whilst international relations continue to deteriorate. A moderating economy is being negatively impacted by exports underperformance, but food prices have fallen rapidly. The consumer market will be supported by a larger and relatively youthful populace, but discretionary spending is lower than peers. Metrics for e-commerce are encouraging and 5G is set for launch, but innovation capacity is low.

The rate of growth in retail current value sales of analgesics slowed slightly but remained buoyant in Algeria during 2025, with increasing self-medication the main driver. This was mainly due to the declining quality of care provided by the public national health system: Long waiting times and weak patient management are driving consumers to seek analgesic prescriptions only in cases of very serious pain. Most Algerians use analgesics only on an occasional basis. However, as education and aware

The rate of growth in retail current value sales of digestive remedies slowed slightly but remained strong in Algeria during 2025. This was driven by increased consumer awareness and rising levels of domestic production. Many local consumers suffer from gastrointestinal problems due to poor nutrition, changing dietary habits and drinking-water-quality problems.

The rate of growth in retail current value sales of consumer health slowed slightly but remained vigorous in Algeria during 2025. However, this growth was largely driven by higher prices, rather than an increase in retail volume sales. Local consumers remain under pressure, but growth is being supported by an increase in self-medication, which is boosting demand for OTC at the expense of prescription medications.

There was a slight slowdown in the annual rate of growth in retail current value sales of herbal/traditional products in Algeria during 2025. Local consumers strongly believe in the efficacy of these products, particularly for immune system functioning. Indeed, herbal/traditional products are perceived as immuno-stimulation supplements that enhance the ability to resist an infection.

The rate of growth in retail current value sales of wound care in Algeria slowed slightly in 2025. Wound care demand continues to benefit from demographic factors and lifestyle trends. Outdoor activities and sports are gradually increasing in popularity in Algeria, supporting category growth. However, growth remains modest, primarily because the category consists of basic products such as bandages and economy-priced plasters, which offer limited scope for innovation or differentiation.

The rate of growth in retail current value sales of sports nutrition slowed but remained robust in Algeria in 2025. However, this growth was from a very low base. Growth is being driven by increased interest in sports and fitness among local consumers, with gym membership on the rise. Distribution is widening, but bodybuilding remains the bedrock of demand. Sports non-protein products was the most dynamic category within sports nutrition in terms of retail value sales growth in 2025. However, th

The rate of growth in retail current value sales of dermatologicals will slow slightly but remain robust in 2025. Demand is supported by a rising population, urbanisation and changing consumer lifestyles. An ageing population and relatively high, though gradually declining, birth rates also supported demand growth. Meanwhile, knowledge and understanding of dermatological products and their effectiveness are improving, largely due to the active efforts of healthcare professionals, including docto

The rate of growth in retail current value sales of dietary supplements slowed but remained close to double-digits in Ethiopia during 2025. Rising demand for dietary supplements is mainly being driven by rising health and fitness concerns, a desire to support the immune system and as a preventive health measure.

The rate of growth in retail current value sales of vitamins slowed slightly in 2025 but remained robust. Awareness of the potential health benefits of consuming vitamins is rising among local consumers, particularly as a preventative measure against nutritional deficiencies and illnesses or as a treatment to help alleviate existing conditions. Despite rising interest, vitamins are still not perceived as essential compared to a healthy diet, and remain further down the list of consumer prioritie

The rate of growth in retail current value sales of weight management and wellbeing slowed slightly but remained buoyant in 2025. However, this growth was from a very low base. The prevalence of overweight and obesity is increasing rapidly both globally and in Algeria. This trend is driving demand for weight management and wellbeing products. Algerian health experts have noted a steady rise in the number of obese children and adults each year. Contributing factors include a sedentary lifestyle a

There will be a slight slowdown in the annual rate of growth in retail current value sales of paediatric consumer health in 2025. In Algeria, there is a noticeable shift in consumer preferences from traditional remedies to modern medical treatments, and this is particularly the case in paediatric healthcare. Meanwhile, Algerian parents, even those facing financial constraints, continue to prioritise their children’s health and are willing to pay higher prices for products that ensure their wellb

The rate of growth in retail current value sales of cough, cold and allergy (hay fever) remedies will slow slightly but remain robust in 2025. Demand for cough and cold remedies continues to be bolstered by high transmission rates for the common cold and flu.

The rate of growth in retail current value sales of sauces, dips and condiments slowed but remained robust in 2025. Local consumers are shifting from unpackaged to packaged products in this category. Moreover, the country’s retail infrastructure continues to modernise, contributing to an accelerating shift from unpackaged to packaged offerings in sauces, dips and condiments.

The rate of growth in retail current value sales of edible oils slowed but remained robust in Algeria during 2025, supported by a rising population and relatively strong economic growth. Edible oils remain a staple of daily cooking for local consumers, with olive oil the most dynamic category within edible oils in terms of retail current value sales growth in 2025.

The rate of growth in retail current value sales of sweet spreads decelerated but remained relatively buoyant in 2025. Jams and preserves continued to dominate sales, but honey was the most dynamic category during the year amid rising interest in health and wellness among local consumers.

The rate of growth in retail current value sales of cooking ingredients and meals slowed but remained relatively buoyant in 2025. Although economic uncertainty continued to weigh on consumer confidence, demand for cooking ingredients was supported by population growth and increasingly busy lifestyles amid the growing number of women entering the workforce in urban areas.