PROSPECTS AND OPPORTUNITIES
Growth supported by expansion of modern grocery retailers and innovation
Although approaching maturity, juice is expected to continue recording positive growth over the forecast period, supported by the expansion of modern grocery retailers, ongoing population growth and increasing urbanisation. Active marketing promotion, numerous new product launches offering new flavours, packaging and sizes will also drive category growth.
Price sensitivity impacts purchasing decisions
Declining disposable income levels, driven by the economic crisis in Algeria, are expected to drive further price sensitivity over the forecast period. This will impact purchasing decisions, with consumers opting for larger pack sizes and downgrading to cheaper juice variants.
Shift from cartons to more cost-effective PET packaging
Innovation in packaging is expected to remain a key focus in juice throughout the forecast period as the economy is not expected to recover soon. With disposable income levels unlikely to improve, at least during the first half of the forecast period, consumers are expected to prioritise price over quality when purchasing juice products.
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Overview:
Understand the latest market trends and future growth opportunities for the Juice industry in Algeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Juice industry in Algeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Juice in Algeria report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Juice in Algeria?
- To what extent are health considerations impacting consumption of Juice in Algeria?
- How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Juice in Algeria?
- Which are the leading brands in Juice in Algeria?
- What potential exists for multinational or domestic soft drinks companies to expand in Algeria?
- How are products distributed in Juice in Algeria?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How have home seclusion and social distancing measures following COVID-19 impacted sales of Juice?
- How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
- Where is future growth expected to be most dynamic?
Juice in Algeria - Category analysis
KEY DATA FINDINGS
Population expansion and rising urbanisation support demand in 2024
Juice drinks continue to dominate
Juice market remains fragmented in 2024
Growth supported by expansion of modern grocery retailers and innovation
Price sensitivity impacts purchasing decisions
Shift from cartons to more cost-effective PET packaging
Soft Drinks in Algeria - Industry Overview
Soft drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
DISCLAIMER
The following categories and subcategories are included:
Juice
-
- Not from Concentrate 100% Juice
- Reconstituted 100% Juice
- Coconut and Other Plant Waters
- Juice Drinks (up to 24% Juice)
- Nectars
Juice
This category covers all still packaged juice obtained from fruits or vegetables by mechanical processes, reconstituted or fresh, often including pulp or fruit/vegetable puree. All unpackaged juices are excluded. Only still drinks are included here. Carbonated varieties are included non-cola carbonates. Juice-flavoured milk drinks and fruit shakes which are primarily milk are excluded–these are instead tracked in Packaged Foods Dairy. However, if the juice component is greater, the product is to be excluded from Packaged Foods Dairy coverage and tracked under the relevant category (based on % juice content) within Soft Drinks juice. This sector is the aggregation of 100% juice, nectars (25-99% juice content), juice drinks (up to 24% juice content), and coconut & other plant waters.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Juice research and analysis database.
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