PROSPECTS AND OPPORTUNITIES
Sticking plasters/adhesive bandages to continue dominating the category
The demand for first aid kits is expected to drive future growth within wound care, particularly as the category remains relatively immature. Nonetheless, sticking plasters/adhesive bandages are projected to continue dominating the market as the largest segment.
Wound care at risk of stagnation amid consumer preference for affordable alternatives
Growth in wound care is expected to remain sluggish over the forecast period, as the category sees limited innovation and consumer interest, particularly among low-income households. With the ongoing economic difficulties in Algeria, an increasing number of consumers will prioritise affordability and turn to cheaper alternatives, limiting the scope for wound care to experience significant expansion.
Limited product development expected over the forecast period
The wound care category is anticipated to see minimal product development, with restrictions on imports and weak local production continuing to constrain the market. Gauze, tape, and other wound care products are likely to remain more appealing to lower-income consumers due to their affordability, while higher-income households will continue purchasing ready-to-use sticking plasters.
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Overview:
Understand the latest market trends and future growth opportunities for the Wound Care industry in Algeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wound Care industry in Algeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Wound Care in Algeria report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Wound Care in Algeria?
- Which are the leading brands in Wound Care in Algeria?
- How are products distributed in Wound Care in Algeria?
- How has the regulatory and operating environment for Wound Care changed in Algeria?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Wound Care
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Wound Care in Algeria - Category analysis
KEY DATA FINDINGS
Slow growth for wound care
First aid kits lead growth in wound care
Price remains the key factor in purchasing decisions
Sticking plasters/adhesive bandages to continue dominating the category
Wound care at risk of stagnation amid consumer preference for affordable alternatives
Limited product development expected over the forecast period
Consumer Health in Algeria - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Wound Care
- First Aid Kits
- Gauze, Tape and Other Wound Care
- Sticking Plasters/Adhesive Bandages
Wound Care
This is the aggregation of sticking plasters/adhesive bandages, first aid kits, and gauze, tape, and other wound care. Exclude products that prevent foot blisters and anti-scarring only variants.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Wound Care research and analysis database.
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