PROSPECTS AND OPPORTUNITIES
Purchasing behaviour will continue to be influenced by price over the forecast period
Purchasing behaviour in wound care will continue to be influenced by price over the forecast period, with consumers most likely to select the cheapest good-quality options available. Notably, there is a large selection of products available in wound care, so it is easy for consumers to find substitute options to suit their needs.
A wider range of innovative products expected to be launched
In addition to consumers ongoing demand for affordable basic products, we also expect a wider range of innovative options to be launched over the forecast period. For example, modern wound care features advanced dressings such as hydrocolloids, hydrogels, and foam dressings.
Some challenges remain, leading to suppressed potential growth
Some challenges remain for wound care, leading to suppressed potential growth over the forecast period. For one, the category is relatively mature and has reached saturation, thus limiting ongoing opportunities for new growth in these saturated areas.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Wound Care industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wound Care industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Wound Care in Egypt report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Wound Care in Egypt?
- Which are the leading brands in Wound Care in Egypt?
- How are products distributed in Wound Care in Egypt?
- How has the regulatory and operating environment for Wound Care changed in Egypt?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Wound Care
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Wound Care in Egypt - Category analysis
KEY DATA FINDINGS
A large selection of products to choose from in a rather mature category
Consumers tend to purchase wound care only when needed
Ongoing challenges to growth include the non-essential nature of wound care products
Purchasing behaviour will continue to be influenced by price over the forecast period
A wider range of innovative products expected to be launched
Some challenges remain, leading to suppressed potential growth
Consumer Health in Egypt - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Wound Care
- First Aid Kits
- Gauze, Tape and Other Wound Care
- Sticking Plasters/Adhesive Bandages
Wound Care
This is the aggregation of sticking plasters/adhesive bandages, first aid kits, and gauze, tape, and other wound care. Exclude products that prevent foot blisters and anti-scarring only variants.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Wound Care research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!