PROSPECTS AND OPPORTUNITIES
Brighter outlook for wound care backed by more active lifestyles and an uptick in tourism
Wound care is expected to see a small rebound over the forecast period with modest growth predicted in value terms (at constant 2025 prices). This more positive outlook is set to be supported by increased participation in outdoor activities and a shift away from pandemic-era caution, with this being linked to improved weather conditions.
Players expected to invest in launching more advanced products
Technological innovation is accelerating in wound care as players look to differentiate from the competition and meet the needs of specific consumer groups. For example, advanced hydrocellular bandages like those offered by Mepilex Up offer improved absorption, skin protection, and pain-free removal.
Legislative development could provide a boost to OTC sales
New regulations that were introduced in France in April 2025 limit the initial delivery of reimbursed wound care products to a short treatment duration, requiring patient requests for renewals after seven days. The prices of many advanced dressings have also been reduced, affecting a wide range of products and prompting manufacturers to adapt their packaging to reduce waste.
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Overview:
Understand the latest market trends and future growth opportunities for the Wound Care industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wound Care industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Wound Care in France report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Wound Care in France?
- Which are the leading brands in Wound Care in France?
- How are products distributed in Wound Care in France?
- How has the regulatory and operating environment for Wound Care changed in France?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Wound Care
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Wound Care in France - Category analysis
KEY DATA FINDINGS
Wound care sales stabilise as consumers return to more active lifestyles
URGO retains the lead thanks to ongoing market investment
Pharmacies remain relevant but continue to lose ground to grocery retailers and e-commerce
Brighter outlook for wound care backed by more active lifestyles and an uptick in tourism
Players expected to invest in launching more advanced products
Legislative development could provide a boost to OTC sales
Consumer Health in France - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Wound Care
- First Aid Kits
- Gauze, Tape and Other Wound Care
- Sticking Plasters/Adhesive Bandages
Wound Care
This is the aggregation of sticking plasters/adhesive bandages, first aid kits, and gauze, tape, and other wound care. Exclude products that prevent foot blisters and anti-scarring only variants.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Wound Care research and analysis database.
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