This infographic highlights recent trends in home care and Euromonitor’s projections for the industry. The global home care market is forecast to see a substantial USD17.4 billion in additional sales by 2029. Emerging and developing markets will be largely responsible for this growth, being characterised by low market saturation across many home care categories. The primary catalyst for this expansion is dishwashing, with projected growth of 12% in constant value terms from 2024 to 2029, followed by laundry care and surface care. There is robust growth potential in home care, and the significance of value-oriented products should not be underestimated as consumers’ face economic constraints.
Explore our comprehensive report, World Market for Home Care, for detailed insights, trends, and forecasts.