Eyewear in 2024: The big picture
Eyewear in India is set to demonstrate double-digit current value growth in 2024, owing to the strong traction for categories such as daily disposable contact lenses and sunglasses. Notably, consumer perceptions regarding eyewear have undergone a significant transformation, evolving from mere vision correction tools, to essential fashion accessories.
2024 key trends
Functionality and technology have emerged as pivotal trends across various categories within eyewear, significantly influencing consumer preferences and purchasing decisions. In today’s market, consumers increasingly prioritise functionality when choosing eyewear options, considering it an integral aspect alongside style and design.
Competitive landscape
Eyewear in India presents a diverse competitive landscape, with a myriad of local and regional players complementing major organised entities such as EssilorLuxottica, Titan, Lenskart, and Carl Zeiss. Amidst this diverse ecosystem, Bausch & Lomb asserts its leadership in the competitive contact lenses category.
Retailing developments
In the current landscape, retailing developments for contact lenses in India prioritise omnichannel strategies, leveraging both online and offline channels to cater to diverse consumer preferences. While e-commerce has been witnessing significant growth, offline retail remains the dominant channel for sales of contact lenses.
What next for eyewear?
Eyewear in India is poised for significant current value growth and strong evolution in the forecast period, driven by a combination of technological advances, changing consumer preferences, and increasing consumer awareness of eye health. Consumers are increasingly embracing technology, and are projected to maintain this inclination in the near future.
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Overview:
Understand the latest market trends and future growth opportunities for the Eyewear industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories:
- Contact Lenses
- Spectacles
- Sunglasses
If you're in the Eyewear industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Eyewear in India report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Eyewear in India?
- How are sales of contact lenses performing compared to spectacles?
- Which are the leading brands in Eyewear in India?
- How are products distributed in Eyewear in India?
- How are demographic changes impacting demand?
- To what extent are fashion and consumer affluence growth determinants?
- Where is future growth expected to be most dynamic?
Eyewear in India
Eyewear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for eyewear?
DISCLAIMER
Contact Lenses and Solutions in India
KEY DATA FINDINGS
Double-digit value growth continues for contact lenses in 2024
Bausch & Lomb continues to lead contact lenses, followed by Johnson & Johnson
Polarisation as brands cater to a wide array of consumer preferences
Inclination towards convenience will drive growth for contact lenses
E-commerce will increase the penetration of contact lenses beyond metro and tier-1 cities
Innovative and technologically backed product offerings to fuel growth
Spectacles in India
KEY DATA FINDINGS
Spectacles exhibits stable single-digit value growth in 2024
Advances in vision correction mark a new focus point in the industry
Essilor India leads spectacles with premium product offerings and wide product distribution
Growing use of digital devices will drive growth for spectacles in the forecast period
Although offline retail channels will remain dominant, significant growth is anticipated for retail e-commerce
Emergence of sustainable eyewear solutions expected in the forecast period
Sunglasses in India
KEY DATA FINDINGS
Sunglasses sees robust growth momentum in 2024
Luxottica India continues to hold the leading value share in sunglasses
Specialised sunglasses are gaining prominence in the category
Reducing reliance on imports will benefit sunglasses in the forecast period
Omnichannel retail strategies expected to drive growth
Tech-infused sunglasses offer an opportunity for new players
The following categories and subcategories are included:
Eyewear
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- Daily Disposable Lenses (DD)
- Frequent Replacement Lenses (FRP)
- Conventional Lenses
- Myopia Control Contact Lenses
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- Contact Lens Solutions
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- Readymade Reading Glasses
- Spectacle Frames
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- Standard Spectacle Lenses
- Myopia Control Spectacle Lenses
- Sunglasses
Eyewear
Eyewear is the aggregate of contact lenses, spectacles and sunglasses.
See all of our definitionsWhy buy this report?
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This report originates from Passport, our Eyewear research and analysis database.
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