PROSPECTS AND OPPORTUNITIES
Competition drives growth in the context of a decelerating real estate market
Despite the deceleration of the real estate market experienced after the pandemic, with more expensive credit to consumers and fewer projects available, it will continue to act as the main driver for large cooking appliances sales, helping the category to maintain a positive performance in both volume and value terms over the forecast period. Midea’s investment in the product area and its push for lower prices will help cookers to be amongst the best performing subcategories overall, as consumers will look for trusted brands that can offer an appealing price.
Rise in solid residue treatment costs for all players
One of the challenges faced by all players in the Chilean market during the forecast period will be the mandatory solid residue treatment process established by the EPR (Extended Producer Responsibility) Law. The law addresses electronic residuals and makes manufacturers responsible for the disposal or recycling of the materials they import or produce, for both appliances and packaging, and places even greater pressure on costs.
Rivals to benefit from strategic shift in Bosch’s Chile operations
Bosch’s decision to no longer have a direct presence in the Chilean market is set to increase the dynamism of the competitive environment in large cooking appliances in the forecast period. Despite Bosch being seen as a more premium brand, some of its consumers are likely to migrate to brands such as Midea, which is investing heavily in the local market and is expected to enter new categories in the future.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Large Cooking Appliances industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Large Cooking Appliances industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Large Cooking Appliances in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Large Cooking Appliances in Chile?
- Which are the leading brands in Chile?
- How are products distributed in Chile?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Large Cooking Appliances in Chile - Category analysis
KEY DATA FINDINGS
Prices stabilise after huge pressure
Consumers continue to prefer local brands
Practicality becomes an increasingly important driver
Competition drives growth in the context of a decelerating real estate market
Rise in solid residue treatment costs for all players
Rivals to benefit from strategic shift in Bosch’s Chile operations
Consumer Appliances in Chile - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Large Cooking Appliances
- Built-in Large Cooking Appliances
- Freestanding Large Cooking Appliances
- Built-in Hobs
- Ovens
-
- Built-in Cooker Hoods
- Freestanding Cooker Hoods
- Cookers
- Range Cookers
Large Cooking Appliances
The large cooking appliances includes freestanding cookers, built-in ovens, built-in hobs and cooker hoods.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Large Cooking Appliances research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!