The rate of growth in retail constant value sales of pet products will accelerate sharply in 2026 and be significantly higher across the forecast period as a whole than in the review period. A modest rebound in the country’s canine and feline populations will play a role in this, as will the deepening pet humanisation trend.
E-commerce will continue to grow in popularity due to its convenience, competitive pricing and wide product offer. This channel also provides detailed product information and user reviews, as well as making price comparison easier.
Innovation in pet products will mainly focus on smart technology, sustainability and pet wellbeing. Beaphar BV is advancing in pet healthcare with natural supplements and treatments.
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Understand the latest market trends and future growth opportunities for the Pet Products industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Pet Products industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Pet Products
This is the aggregation of cat litter, healthcare, dietary supplements and other pet products.
See all of our definitionsThis report originates from Passport, our Pet Products research and analysis database.
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