PROSPECTS AND OPPORTUNITIES
Little change anticipated for dermatologicals
Dermatologicals will see volume sales remain more or less stagnant over the forecast period, suffering from saturation and lack of growth impetus – as living standards and lifestyles improve, so do preventative measures, weakening demand for dermatologicals. As consumers look to lead healthier lifestyles and also look to use as many natural products as possible, especially on their skin – this will dampen volume sales.
Cold sore treatments will continue to expand but vaginal antifungals has reached its peak
Solutions focused on tackling cold sores face a stable forecast period, though most growth will be in terms of value sales rather than volume. Consumers do not hesitate to spend more on treatments for cold sores and related mouth and lip blisters, with these being both highly irritating and unsightly.
Out-of-home habits to support topical antiseptics while hair loss sales will benefit from innovation
Spending a lot of time outside the home is very common in Lithuania and will continue to support demand for topical antiseptic sprays such as Oktiseptas. Sprays are convenient to use and to carry on the go and are a popular way to deal with minor traumas during outdoor activities.
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Overview:
Understand the latest market trends and future growth opportunities for the Dermatologicals industry in Lithuania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dermatologicals industry in Lithuania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dermatologicals in Lithuania report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dermatologicals in Lithuania?
- Which are the leading brands in Dermatologicals in Lithuania?
- How are products distributed in Dermatologicals in Lithuania?
- How has the regulatory and operating environment for Dermatologicals changed in Lithuania?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Dermatologicals
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Dermatologicals in Lithuania - Category analysis
KEY DATA FINDINGS
Convincing performance from dermatologicals in 2024
Female-oriented products and topical antifungals gain ground
Multinationals continue to lead, leaving little space for local players
Little change anticipated for dermatologicals
Cold sore treatments will continue to expand but vaginal antifungals has reached its peak
Out-of-home habits to support topical antiseptics while hair loss sales will benefit from innovation
Consumer Health in Lithuania - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Dermatologicals
- Medicated Shampoos
- Topical Antifungals
- Vaginal Antifungals
- Hair Loss Treatments
- Nappy (Diaper) Rash Treatments
- Antiparasitics/Lice (Head and Body) Treatments
- Antipruritics
- Cold Sore Treatments
- Haemorrhoid Treatments
- Paediatric Dermatologicals
- Topical Allergy Remedies/Antihistamines
- Topical Germicidals/Antiseptics
Dermatologicals
Includes topical standard and herbal/traditional medicated products used to alleviate symptoms or treat skin or hair ailments. Exclude any systemic (oral) options to treat skin conditions or diseases.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dermatologicals research and analysis database.
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