PROSPECTS AND OPPORTUNITIES
Dermatologicals to enjoy steady growth
Dermatologicals is expected to see healthy growth over the forecast period, although there will be a general slowdown as the years progress. The strong focus on appearance and the Swedish consumers’ desire to “look better” will support growth, for example in hair loss treatments.
Normal routines drive need for antiparasitics/lice (head and body) treatments
Antiparasitics/lice (head and body) treatments is expected to grow at a steady pace in retail volume and constant value terms over the forecast period. As schools and children’s activities are back to normal levels the occurrence of lice is also a recurring issue and this is triggering demand for required treatments.
Competition from dermocosmetics is a potential challenge
Dermocosmetics products are becoming increasingly popular with Swedish consumers adding another layer of competition for players in dermatologicals. Many brands in dermocosmetics are consistently improving their formulations to achieve a more ‘’medicated’’ positioning, which can be helpful, not only for common skin problems, but also in addressing issues that are often treated with dermatologicals.
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Overview:
Understand the latest market trends and future growth opportunities for the Dermatologicals industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dermatologicals industry in Sweden, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dermatologicals in Sweden report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dermatologicals in Sweden?
- Which are the leading brands in Dermatologicals in Sweden?
- How are products distributed in Dermatologicals in Sweden?
- How has the regulatory and operating environment for Dermatologicals changed in Sweden?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Dermatologicals
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Dermatologicals in Sweden - Category analysis
KEY DATA FINDINGS
Healthy performance for dermatologicals in 2024
Growing awareness of medicated shampoo drives sales
Online pharmacies push retail e-commerce to new highs
Dermatologicals to enjoy steady growth
Normal routines drive need for antiparasitics/lice (head and body) treatments
Competition from dermocosmetics is a potential challenge
Consumer Health in Sweden - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Dermatologicals
- Medicated Shampoos
- Topical Antifungals
- Vaginal Antifungals
- Hair Loss Treatments
- Nappy (Diaper) Rash Treatments
- Antiparasitics/Lice (Head and Body) Treatments
- Antipruritics
- Cold Sore Treatments
- Haemorrhoid Treatments
- Paediatric Dermatologicals
- Topical Allergy Remedies/Antihistamines
- Topical Germicidals/Antiseptics
Dermatologicals
Includes topical standard and herbal/traditional medicated products used to alleviate symptoms or treat skin or hair ailments. Exclude any systemic (oral) options to treat skin conditions or diseases.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dermatologicals research and analysis database.
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