PROSPECTS AND OPPORTUNITIES
Prosperous outlook for dermatologicals
Retail volume sales are expected to be driven by rising health consciousness in Serbia as well as the strong desire to fix dermatological issues as soon as they arise. Locals are keen to self-medicate where possible and this will encourage more consumers to search for suitable remedies in pharmacies and other relevant retailers.
Product development and advertising will build consumer interest in dermatologicals
Given the growing interest in dermatologicals, players are expected to work on improving the quality and efficacy of products. New offerings are likely to appear in 2025 and beyond.
Competition is expected to intensify
Competition is forecasted to remain intense in dermatologicals. Given the large number of local and foreign players, brand will utilise advertising and promotions to create standout and build awareness.
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Overview:
Understand the latest market trends and future growth opportunities for the Dermatologicals industry in Serbia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dermatologicals industry in Serbia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dermatologicals in Serbia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dermatologicals in Serbia?
- Which are the leading brands in Dermatologicals in Serbia?
- How are products distributed in Dermatologicals in Serbia?
- How has the regulatory and operating environment for Dermatologicals changed in Serbia?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Dermatologicals
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Dermatologicals in Serbia - Category analysis
KEY DATA FINDINGS
Price increases drive current value growth
Competition intensifies in this highly fragmented category
Robust demand for antipruritics due to hectic lifestyles
Prosperous outlook for dermatologicals
Product development and advertising will build consumer interest in dermatologicals
Competition is expected to intensify
Consumer Health in Serbia - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Dermatologicals
- Medicated Shampoos
- Topical Antifungals
- Vaginal Antifungals
- Hair Loss Treatments
- Nappy (Diaper) Rash Treatments
- Antiparasitics/Lice (Head and Body) Treatments
- Antipruritics
- Cold Sore Treatments
- Haemorrhoid Treatments
- Paediatric Dermatologicals
- Topical Allergy Remedies/Antihistamines
- Topical Germicidals/Antiseptics
Dermatologicals
Includes topical standard and herbal/traditional medicated products used to alleviate symptoms or treat skin or hair ailments. Exclude any systemic (oral) options to treat skin conditions or diseases.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dermatologicals research and analysis database.
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