The Diffusion Principle: How Nootropic Claims Are Crossing Industry Boundaries
29 Jan 26Success in claim innovation isn't measured solely by volume, but also by reach. When a functional claim established in one industry migrates across category boundaries, you know it has transcended niche status to become a general consumer expectation. Nootropic claims are doing this, and the diffusion pattern shows something important about how health and wellness trends achieve mainstream traction.
Miri Eliyahu
Top Trends Shaping Consumer Health into 2026
15 Dec 25Consumer health today has many attractive growth opportunities. Behavioural shifts and evolving wellness goals are rewriting the rules, fuelling demand for protein among women, deepening health and beauty connections, and sparking a race for longevity. In fact, 2025 marked a tipping point: women have surpassed men in seeking added protein, visibly reshaping brand strategies and competitive dynamics. These changes are driving new trends, which will set the 2026 agenda.
Nick Stene
2025 Asia Pacific Outlook: Consumer Health trends & opportunities
9 Dec 25 | SGT: 11:00 AMThis webinar will unpack the forces shaping the future of the Consumer Health industry in Asia Pacific, from shifting consumer priorities to innovation in product positioning and distribution.
Euromonitor International
Winning in China: What Australian Health Brands Can Learn from Swisse’s Success
27 Oct 25Swisse, the Australian health brand, is the leading player in China’s online vitamins and dietary supplements market. According to Euromonitor International E-Commerce data, the brand has maintained its top position since 2022 without serious competition from other brands.
Yang Hu
GLP-1 Medications Reshape the US Weight Loss Market
7 Oct 25Access to GLP-1 medications is set to grow in the US with the expansion of telehealth and the development of pill formats both driving costs down. This will have a significant impact on traditional weight loss products which are struggling to compete. Companies operating in the weight loss space must cater to the new GLP-1 consumer and their evolving need states.
Ashley Mandel
Top Three Consumer Health Innovation Trends in 2025
5 Feb 25Innovation in consumer health remains robust overall going into 2025 despite slogging through a few years of weakening consumer purchasing power. The industry has leaned into consumers’ ardent demands for value, with innovation clustering around multifunctional approaches and on-the-go, lifestyle-enhancing products that consumers continue to demand.
Matthew Oster
Sexual Wellness Expected to Shake Up OTC in Europe
13 Dec 24In recent years, the conversation around sexual wellness or sexual health has become more open and mainstream. This cultural shift has led to a surge in demand for consumer health and beauty products designed to promote health, improve overall well-being, and reduce stress and tension.
Magda Starula
Cosmoprof Asia 2024
1 Expo Drive, Wan Chai, Hong Kong 13 November 2024 14:25 HKTCosmoprof Asia, the leading b2b international beauty trade show in Asia, is where global beauty trendsetters gather to introduce their cutting-edge technologies, product innovations and new solutions.
Yang Hu
Healthcare Transformation Powered by Fintech
18 Oct 24Fintech, financial technology, developed by start-ups, payment firms and banks, has not only been revolutionising financial industries, but also transforming non-financial industries including healthcare, improving operational efficiency and customer experience.
David Zhang
Vitafoods Insights Webinar Series 2024
15 October 2024 00:00 CETThe Vitafoods Insights Webinar Series covers key nutraceutical market topics, offering attendees the opportunity to get up to speed on market trends, consumer insights, and ingredient innovations to create effective formulations.
Magda Starula
Liver Detox Craze in Asia: Driven by Youthful Lifestyle
2 May 24A growing trend among young consumers in Asia with imbalanced dietary habits and occasional unhealthy indulgences is a heightened interest in promoting optimal liver health. This is often spurred by consumers’ desire to maintain their bodies’ ability to function optimally in the face of these lifestyle choices. Many turn to liver-supporting supplements as a potential means of bolstering their wellbeing and ensuring their bodies can keep pace with the demands of daily life.
Kemo Zhou
Women's Health in Asia Pacific: Adapting Solutions to Local Consumer Needs and Lifestyles
30 Apr 24Embracing women’s wellness through dedicated solutions that cater to unique needs requires a holistic outlook factoring in an integrated physical, nutritional, emotional, and lifestyle spectrum. In Asia Pacific, emerging trends in women's health are also increasingly tailored to the region's unique consumer behaviours and demographic dynamics.
Yang Hu
Informa x EMI Business Breakfast Meeting: Melbourne
Prince Deck, The Prince Hotel 31 May 2024 10:00 AETBusiness Breakfast events are designed for industry professionals to participate in engaging insights-driven panel sessions delivered by industry partners, and to take advantage of the networking opportunity – all in under an hour across various cities!
Yang Hu
Has Douyin Become the Next Big Channel for Supplement in China?
4 Mar 24Since the pandemic, China's vitamins and dietary supplements market has experienced robust growth, and sales through digital channels have been expanding continuously. The market size of consumer health products in China was USD57.1 billion in 2023, with an e-commerce penetration rate of 42%. In this evolving market, Douyin, as China's most popular short-video platform, has quickly risen to become a popular platform for purchasing health products.
Yang Hu
Monitoring NPD to Understand Innovation Trends in Consumer Health
1 Mar 24Monitoring and understanding NPD trends in consumer health can help fmcg companies identify opportunities and inform strategic decisions to stay ahead of the curve.
Euromonitor International
Wellness is a Lifestyle: How to Meet Consumer Demands
30 Jan 24Join four of our leading experts as they delve into the evolving landscape of health and wellness, focusing on its expansion from a trend to a consumer lifestyle. Key topics include the Blurring of Wellness Concepts, Women’s Health, Self-Care at Home and the Evolution of Health-Conscious Eating.
Euromonitor International
The Five Trends Pushing Global Consumer Health into 2024
27 Oct 23The consumer health industry is expected to finish 2023 in an improved position compared to the inflation-influenced doldrums of 2022, though industry gains in 2023 look to be muted and inconsistent across geographies and categories.
Matthew Oster
Crystal Tomato and its Counterparts: Edible Skin Care Supplements in Southeast Asia
1 Aug 23Whitening supplements have always been popular in Southeast Asia. Crystal Tomato, Dr Ora, and Heliocare are local and international brands capitalising on the ever-increasing demand for beauty-related dietary supplements.
Euromonitor International