Pricing pressure, premiumisation and pet health: Trends shaping global pet care in 2025
3 Sep 25Rising costs, changing pet preferences and premiumisation are shaping pet care demand. Pet health is paramount, as pet owners adopt a preventative approach to pet health management. In parallel, health- related attributes are infiltrating the non-therapeutic pet food space, highlighting the focus on pet health.
Sahiba Puri
Pet Care Industry Overview
26 Aug 25This infographic highlights recent pet care trends and Euromonitor's projections for the industry.
Euromonitor International
Pet Net Poland
Fabryka Wełny, Grobelna 4, 95-200 Pabianice 17 October 2025 10:00 CETPet Net Poland, the inaugural conference in a new format – knowledge, relationships and the future of the pet industry.
Rasa Vaiciuniene
Three Key Emerging Finance Trends for Pet Care
30 May 25The pet care industry has been undergoing digital transformation. The global market value size of pet care is set to reach USD207 billion in 2025, presenting great opportunities to embed finance across the key phases in the customer journey.
David Zhang
Opportunities for Pet Care Brands’ Go-To-Market Strategy
28 May 25Today’s pet care industry is among the better performing consumer goods industries. Fundamentally driven by a growing sophistication in raising pets, the industry is becoming increasingly lucrative, attracting many new players. However, the realities of accessing markets, such as localisation costs, can hinder business opportunities.
Sahiba Puri
Zoomark 2025
BolognaFiere Exhibition Center Viale della Fiera, 20, 40128 Bologna 5 May 2025 09:00 CETZoomark is Europe's leading international meeting place for pet industry manufacturers and distributors, the ideal platform where to develop new partnerships, gain knowledge, exchange ideas with a global audience.
Liseth Galvis
Finding Ways to Prevent Online Pet Specialists from Losing Market Share
19 Mar 25Online pet specialists are classified in the Euromonitor e-commerce database as “home products specialists”. Currently, they are losing market share to groceries, marketplaces or both. How strong this trend is depends on the market, but the channel isn’t performing well anywhere.
David Ingemar Hedin
Pawsome Journeys: Pet Travel Opportunities in Asia Pacific
27 Jan 25Asia Pacific’s pet population grew at a CAGR of 2.4% between 2019 and 2024. The rise of lifestyle choices, such as DINKWADs (double income, no kids, with a dog), are bringing forth pet parents’ desire to include their animal companions in multiple aspects of their lives, both within and outside the home.
Sahiba Puri
Need States in Pet Life Stage Nutrition and Wellness
9 Dec 24Pet health and wellness is an increasingly prominent focus for consumers, driven by the trend of pet humanisation. In this video, Sahiba Puri, a Senior Consultant at Euromonitor International, explores the concept of "need states" in pet health and its impact on product development and innovation. With pet healthcare and dietary supplements enjoying historic growth, consumer preferences are shifting toward addressing pets' specific physical and mental health needs.
Euromonitor International
Pet Fair SEA 2024
Bangkok International Trade & Exhibitions Center (BITEC), 88 Debaratna Rd, Bang Na Tai, Bang Na, Bangkok 10260 30 October 2024 14:00 ICTPet Fair South East Asia provides the global pet industry with a fully business-to-business partnership hub for distribution, retail, and sourcing well beyond the ASEAN region.
Sahiba Puri
Innovation in Pet Care: A Convergence of Functionality, Premiumisation, and Route to Consumers
23 Sep 24From human-grade ingredients to novel formats and now functional benefits, innovation in pet care is becoming even more sophisticated. As the industry expands through new brands and categories, tracking new product development should be an important consideration for brand innovation strategy. With pet owners adopting a more “health first” approach, pet product innovation is increasingly going down the same route.
Sahiba Puri
Food Ingredients Europe 2024
Halls 3.0, 3.1, 4.1, 4.2 Ludwig-Erhard-Anlage 1, 60327 Frankfurt am Main 20 November 2024 12:00 CETFood ingredients Europe has been uniting the world’s leading food & beverage suppliers, buyers, R&D experts and production specialists for over 35 years.
Linda Lichtmess
Identifying Opportunities in Pet Life Stage Nutrition Through the Lens of Need States
22 Jul 24Pet health and wellness is becoming increasingly sophisticated. Nuanced needs are driving specific expected benefits. Understanding life stage specific needs has the potential to create opportunities for pet care brands and category owners.
Sahiba Puri
Foro Mascotas Pet Food 2024
Mariano Otero 1499, Guadalajara, Jalisco 44550 27 June 2024 09:00 CT"Foro Mascotas Pet Food" is a specialised event held annually in Guadalajara, Mexico, dedicated to the pet food industry.
Euromonitor International
Three Key Global Consumer Trends in Pet Care for 2024
19 Apr 24Each year, Euromonitor International identifies the top global trends that reflect changing consumer values and behavioural shifts, which significantly impact the business landscape. Three consumer trends—Value Hackers, Delightful Distractions and Wellness Pragmatists—stand out as the most relevant for the pet care industry in 2024, primarily due to the impact of inflation, pet humanisation and health concerns.
Euromonitor International
Interzoo 2024
Messezentrum 1 7 May 2024 13:00 CETDogs, cats, birds, fish, small animals and reptiles – Interzoo as the world's leading trade fair for the pet industry shows the latest trends and innovations.
Javier Muñoz
Exploring Opportunities in Pet Health and Wellness Through the Lens of Need States
11 Mar 24The trend of anthropomorphising one’s pet has evolved significantly over the years. From addressing basic welfare to now creating opportunities for them to thrive, pet humanisation is becoming increasingly sophisticated. This is spilling into the pet health and wellness space where consumers are not only aware of their pets’ core physical needs but also their emotional and mental wellbeing.
Sahiba Puri
Unveiling the Latest Pet Care Trends Sweeping Latin America
26 Feb 24Latin America is emerging as one of the most dynamic regions for the pet care industry worldwide. While the region's average expenditure still trails behind advanced markets, its steady growth is notable, highlighting the increasing relevance of pets in Latin American families.
Andres Salinas