PROSPECTS AND OPPORTUNITIES
Appliances and electronics specialists set to continue on positive path
With the country experiencing more controlled inflation rates towards the end of the review period and consumers looking to renovate and buy new products over the forecast period, the outlook for appliances and electronics specialists is positive. Chilean consumers are looking to access both top of the line and affordable electronics and appliances, which allow them to achieve their personal and home needs.
Private label and direct-to-consumer key elements for the channel
The growth of private label appliances and electronics, offered mainly by department stores with attractive prices, is set to place further pressure on specialists. Therefore, these players will need to increase their customer service offering and differentiate themselves by providing greater guidance during the research and shopping process via their own e-commerce platforms.
After-sales services as an opportunity to increase brand loyalty
Increasing after-sale services could present a key opportunity for appliances and electronics specialists. Currently, repairs tend to be driven by authorised technical centres assigned by manufacturers, but the offer remains limited, and quite often, the consumer experience is not always positive.
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Overview:
Understand the latest market trends and future growth opportunities for the Appliances and Electronics Specialists industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Appliances and Electronics Specialists industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Appliances and Electronics Specialists in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Appliances and Electronics Specialists in Chile?
- Which are the leading retailers in Appliances and Electronics Specialists in Chile?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Appliances and Electronics Specialists in Chile - Category analysis
KEY DATA FINDINGS
More favourable conditions drive up value sales in 2024
Strong online competition places pressure on outlet numbers
Quintec strengthens leadership of highly fragmented competitive landscape
Appliances and electronics specialists set to continue on positive path
Private label and direct-to-consumer key elements for the channel
After-sales services as an opportunity to increase brand loyalty
Retail in Chile - Industry Overview
Retail in 2024: The big picture
E-commerce goes from strength to strength in Chile
Informality and insecurity still top-of-mind issues for retailers and consumers
What next for retail?
Informal retail
Opening hours for physical retail
Seasonality
Christmas and New Year
Back to School
Independence Day
DISCLAIMER
Appliances and Electronics Specialists
Appliances and electronics specialists are chained or independent retail outlets with a primary focus on selling one or more of the following categories: domestic electrical appliances, consumer electronics (including mobile phones), and/or computers and peripherals. Appliances and electronics specialists value sales excludes revenues derived from telecoms service plans and top-up cards. Example brands include Apple, Best Buy, and Gome.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Appliances and Electronics Specialists research and analysis database.
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