PROSPECTS AND OPPORTUNITIES
Slow and stable growth, and the consumer shift towards energy efficiency
Despite static outlet numbers, appliances and electronics specialists in China is expected to see slow and stable current value growth through to 2029. This will partly be due to support from government subsidies aimed at boosting upgrades to energy-efficient appliances.
Rising competition from retail e-commerce
Despite the expectation of growth, appliances and electronics specialists in China is set to experience continued competition from online sales, as appliances and electronics e-commerce is expected to see much higher growth. This is for several reasons.
Possibility of a change in leadership in the forecast period
In the forecast period, giant player JD.com, which has both online and offline channels, is set to maintain dynamic growth.
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Overview:
Understand the latest market trends and future growth opportunities for the Appliances and Electronics Specialists industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Appliances and Electronics Specialists industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Appliances and Electronics Specialists in China report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Appliances and Electronics Specialists in China?
- Which are the leading retailers in Appliances and Electronics Specialists in China?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Appliances and Electronics Specialists in China - Category analysis
KEY DATA FINDINGS
Appliances and electronics specialists remains stable amidst housing market slowdown
Premiumisation is notable in appliances and electronics specialists in tier-1 and tier-2 cities
Competitive landscape shifts, with key retailers struggling
Slow and stable growth, and the consumer shift towards energy efficiency
Rising competition from retail e-commerce
Possibility of a change in leadership in the forecast period
Retail in China - Industry Overview
Retail in 2024: The big picture
Digital and social media initiatives drive retail growth
Shifts in retail channels favour value-based retail and online sales
What next for retail?
Informal retail
Opening hours for physical retail
Seasonality
618 Shopping Festival and Double 11 Shopping Festival
Shanghai May 5th Shopping Festival
DISCLAIMER
Appliances and Electronics Specialists
Appliances and electronics specialists are chained or independent retail outlets with a primary focus on selling one or more of the following categories: domestic electrical appliances, consumer electronics (including mobile phones), and/or computers and peripherals. Appliances and electronics specialists value sales excludes revenues derived from telecoms service plans and top-up cards. Example brands include Apple, Best Buy, and Gome.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Appliances and Electronics Specialists research and analysis database.
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