PROSPECTS AND OPPORTUNITIES
Impact of move away from marriage
The trend of “non-marriage” is expected to continue to influence sales of bridal jewellery in Japan in the forecast period, particularly when it comes to engagement rings. In 2023, the number of children born to Japanese parents hit a record low, with the total fertility rate also declining.
Creating new demand in response to population decline: Key role of men’s demand
According to Euromonitor’s Consumers data, Japan’s total population saw a decline of 2.2% over the past five years, from 2019 to 2024, with a projected decrease of 2.
Digital trends in jewellery, including smart rings
Smart rings are beginning to make their mark in jewellery, representing a niche which may reflect a broader shift similar to the transition from traditional watches to smartwatches moving forward. For instance, in July 2024, Samsung unveiled the Galaxy Ring in Paris, a device designed to monitor daily activity levels and sleep patterns, offering comprehensive health and sleep tracking features.
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Overview:
Understand the latest market trends and future growth opportunities for the Jewellery industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Jewellery industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Jewellery in Japan report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Jewellery in Japan?
- Which are the leading brands in Jewellery in Japan?
- How significant is tourism in determining sales and demand for Jewellery in Japan?
- How are COVID-19 and global recession impacting demand for Jewellery in Japan?
- In the wake of COVID-19, how soon can Jewellery be expected to recover? Where are the opportunities for growth now?
- Where is future growth expected to be most significant?
Jewellery in Japan - Category analysis
KEY DATA FINDINGS
Department stores regains momentum with events and inbound demand
Lab-grown diamonds struggle with consumer understanding, and this segment is still developing
Richemont Japan Ltd continues to lead
Impact of move away from marriage
Creating new demand in response to population decline: Key role of men’s demand
Digital trends in jewellery, including smart rings
Personal Accessories in Japan - Industry Overview
Personal accessories in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for personal accessories?
DISCLAIMER
The following categories and subcategories are included:
Jewellery
- Costume Jewellery
- Fine Jewellery
Jewellery
Jewellery is a kind of personal adornment usually made with various precious and semi-precious materials such as gemstones, precious metals, beads, glass, and shells. Jewellery is segmented as either real or costume jewellery. Hair Accessories are not included as part of Real or Costume jewellery.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Jewellery research and analysis database.
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