PROSPECTS AND OPPORTUNITIES
Strongly positive outlook expected for fine jewellery, with overall category sales supported by promotions and roadshows
The outlook for fine jewellery in Malaysia remains optimistic, underpinned by the enduring high value of gold. The current elevated gold price presents significant opportunities, with sales of fine jewellery projected to remain robust as consumers continue to view gold as a valuable asset for investment.
Community-focused brands and minimalist collections attract greater attention
Local niche jewellery brands are anticipated to enjoy increased traction as more Malaysians turn to community-oriented businesses that reflect local culture and values. These brands often forge deeper connections with consumers by incorporating elements of local heritage into their designs.
Increased demand for costume jewellery and expanding e-commerce will boost growth during forecast period
Demand for costume jewellery is expected to rise, driven by younger consumers - particularly Gen Z - who are drawn to minimalist designs that allow for creative expression and versatile styling. Local brands such as Moodd, Wanderlust + Co.
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Overview:
Understand the latest market trends and future growth opportunities for the Jewellery industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Jewellery industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Jewellery in Malaysia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Jewellery in Malaysia?
- Which are the leading brands in Jewellery in Malaysia?
- How significant is tourism in determining sales and demand for Jewellery in Malaysia?
- How are COVID-19 and global recession impacting demand for Jewellery in Malaysia?
- In the wake of COVID-19, how soon can Jewellery be expected to recover? Where are the opportunities for growth now?
- Where is future growth expected to be most significant?
Jewellery in Malaysia - Category analysis
KEY DATA FINDINGS
High value of gold sustains demand for fine jewellery, boosting interest in investment
International brands show rising interest in expanding into Malaysia, while local players focus on ethical items
Lab-grown diamonds gain traction
Strongly positive outlook expected for fine jewellery, with overall category sales supported by promotions and roadshows
Community-focused brands and minimalist collections attract greater attention
Increased demand for costume jewellery and expanding e-commerce will boost growth during forecast period
Personal Accessories in Malaysia - Industry Overview
Personal accessories in 2024: The big picture
Key trends 2024
Competitive landscape
Retailing developments
What next for personal accessories?
DISCLAIMER
The following categories and subcategories are included:
Jewellery
- Costume Jewellery
- Fine Jewellery
Jewellery
Jewellery is a kind of personal adornment usually made with various precious and semi-precious materials such as gemstones, precious metals, beads, glass, and shells. Jewellery is segmented as either real or costume jewellery. Hair Accessories are not included as part of Real or Costume jewellery.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Jewellery research and analysis database.
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