PROSPECTS AND OPPORTUNITIES
Affordable jewellery, lab-grown diamonds and non-precious materials are set to drive growth forward
Across the forecast period, retail sales are set to increase at a current value CAGR of 6%. As Generation Z consumers gain more economic influence, they are set to have more influence on sales across the next five years.
Polish brands are expected to expand internationally across the forecast period
Facing increasing saturation domestically, Polish jewellery leaders are expected to turn to international markets across the forecast period. Brands, including W Kruk and Yes, began expanding abroad across the review period, with ambitions to introduce collections and designs tailored for wider audiences.
The demand for unique, customisable jewellery and second-hand options is set to rise
Polish consumers will increasingly prioritise unique jewellery pieces that allow them to express individuality, prompting brands to further explore customisation options. Many are now interested in second-hand or handcrafted pieces, with a growing market for jewellery made to order or tailored to customer preferences.
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Overview:
Understand the latest market trends and future growth opportunities for the Jewellery industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Jewellery industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Jewellery in Poland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Jewellery in Poland?
- Which are the leading brands in Jewellery in Poland?
- How significant is tourism in determining sales and demand for Jewellery in Poland?
- How are COVID-19 and global recession impacting demand for Jewellery in Poland?
- In the wake of COVID-19, how soon can Jewellery be expected to recover? Where are the opportunities for growth now?
- Where is future growth expected to be most significant?
Jewellery in Poland - Category analysis
KEY DATA FINDINGS
The rising popularity of vibrant, colourful and detailed jewellery boosts growth in 2024
Cross-industry collaborations between jewellery and fashion brands target Generation Z consumers
Established local leaders continue to increase their share through scale and reach
Affordable jewellery, lab-grown diamonds and non-precious materials are set to drive growth forward
Polish brands are expected to expand internationally across the forecast period
The demand for unique, customisable jewellery and second-hand options is set to rise
Personal Accessories in Poland - Industry Overview
Personal accessories in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for personal accessories?
DISCLAIMER
The following categories and subcategories are included:
Jewellery
- Costume Jewellery
- Fine Jewellery
Jewellery
Jewellery is a kind of personal adornment usually made with various precious and semi-precious materials such as gemstones, precious metals, beads, glass, and shells. Jewellery is segmented as either real or costume jewellery. Hair Accessories are not included as part of Real or Costume jewellery.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Jewellery research and analysis database.
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