PROSPECTS AND OPPORTUNITIES
Sales set to fall further during forecast period
NRT smoking cessation aids will see further falls in volume sales and only low value growth during the forecast period. The segment that stimulated growth during the review period - other NRT - will remain impacted by the nicotine pouch regulation that came into effect in 2023.
Stricter regulations anticipated
The first years of the forecast period will be volatile for other NRT. The regulation of nicotine pouches means that users of OTC nicotine pouches will migrate to nicotine pouches covered by tobacco regulation.
Little room for value growth
Although a growing number of Finns want to quit smoking in a trend set to persist throughout the forecast period, value growth for NRT cessation aids is unlikely to improve significantly as there is little room to increase unit prices. Even when it comes to more innovative products such as micro sprays, Finns are not willing to pay above a certain threshold.
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Overview:
Understand the latest market trends and future growth opportunities for the NRT Smoking Cessation Aids industry in Finland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the NRT Smoking Cessation Aids industry in Finland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The NRT Smoking Cessation Aids in Finland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of NRT Smoking Cessation Aids in Finland?
- Which are the leading brands in NRT Smoking Cessation Aids in Finland?
- How are products distributed in NRT Smoking Cessation Aids in Finland?
- How has the regulatory and operating environment for NRT Smoking Cessation Aids changed in Finland?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for NRT Smoking Cessation Aids
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
NRT Smoking Cessation Aids in Finland - Category analysis
KEY DATA FINDINGS
Sales slump as new regulations take effect
Highly consolidated competitive landscape
NRT sprays continues to rise in 2024, while Zonnic loses ground
Sales set to fall further during forecast period
Stricter regulations anticipated
Little room for value growth
Consumer Health in Finland - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
NRT Smoking Cessation Aids
- NRT Gum
- NRT Inhalators
- NRT Lozenges
- NRT Patches
- Other NRT
NRT Smoking Cessation Aids
Nicotine-based products such as gum, lozenges, patches, and inhalators used to aid smoking cessation. Exclude electronic cigarettes (e-cigarettes).
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our NRT Smoking Cessation Aids research and analysis database.
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