PROSPECTS AND OPPORTUNITIES
Promising growth as products are embedded in local Thai culture
Although this is a mature category, there is some potential for condensed milk as a snacking product. Attempts have been made to make condensed easier to consume and store in a tube form.
Thai consumers are looking for healthier variants
As Thais become increasingly health-conscious, many are averse to consuming products like condensed milk and cream, as they are seen as products with a higher trans-fat and sugar content. While evaporated milk is known to be a healthier alternative, with a lower fat content, its texture is not as thick, and therefore it is unable to satisfy Thai consumers who prefer condensed milk.
Packaging innovations enable better access and storage of products
Traditionally, other dairy products have performed a function to add flavour to other beverages, as snacks at home, and to support smaller businesses. Today, some brands in condensed milk, like Mali and Falcon, are searching for new ways to empower individual buyers to purchase their products.
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Overview:
Understand the latest market trends and future growth opportunities for the Other Dairy industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Other Dairy industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Other Dairy in Thailand report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Other Dairy in Thailand?
- Which are the leading brands in Other Dairy in Thailand?
- How are products distributed in Other Dairy in Thailand?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Other Dairy?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Thailand?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Other Dairy in Thailand - Category analysis
KEY DATA FINDINGS
Other dairy is a core product in Thai diet and foodservice
Mali Group 1962 Co Ltd gains further traction
Increasing popularity of e-commerce platforms
Promising growth as products are embedded in local Thai culture
Thai consumers are looking for healthier variants
Packaging innovations enable better access and storage of products
Dairy Products and Alternatives in Thailand - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
Other Dairy
This is the aggregation of chilled and shelf stable desserts, chilled snacks, coffee whiteners, condensed/evaporated milk, cream, and fromage frais and quark.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Other Dairy research and analysis database.
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