PROSPECTS AND OPPORTUNITIES
Categories within other dairy suffer from instability
Value sales of other dairy are expected to rise over the forecast period, although growth is unlikely to reach the same high levels as during the review period. Various categories within other dairy are either already very mature, such as condensed milk and evaporated milk, whilst others will enter a more mature phase during the forecast period.
Health and wellness will remain a major growth driver
Health and wellness will remain a major driver of growth in other dairy, although the growing interest in healthy living will also be a source of competition for the other dairy category. Fromage frais and quark, for instance, will experience stronger competition from yoghurt, as many yoghurt manufacturers will launch new yoghurt ranges with added protein.
Strained relationships between grocery retailers and dairy producers will lead to investment in private label
Private label will remain a key component in other dairy as consumers consider private label ranges in chilled desserts, cream or quark as a credible alternative to established mainstream brands. In many areas, grocery retailers will take the lead in terms of product development with private label ranges delivering innovations.
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Overview:
Understand the latest market trends and future growth opportunities for the Other Dairy industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Other Dairy industry in Netherlands, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Other Dairy in Netherlands report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Other Dairy in Netherlands?
- Which are the leading brands in Other Dairy in Netherlands?
- How are products distributed in Other Dairy in Netherlands?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Other Dairy?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Netherlands?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Other Dairy in the Netherlands - Category analysis
KEY DATA FINDINGS
Other dairy sees return to value growth in 2025
Royal FrieslandCampina NV leads with brands Campina, Mona and Optimel
Consumers value the wide range of private label products on offer at supermarkets
Categories within other dairy suffer from instability
Health and wellness will remain a major growth driver
Strained relationships between grocery retailers and dairy producers will lead to investment in private label
Dairy Products and Alternatives in the Netherlands - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
Other Dairy
This is the aggregation of chilled and shelf stable desserts, chilled snacks, coffee whiteners, condensed/evaporated milk, cream, and fromage frais and quark.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Other Dairy research and analysis database.
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