PROSPECTS AND OPPORTUNITIES
Functionality to penetrate other dairy products, such as petit-suisse and cottage cheese
Other dairy in Brazil is set to maintain solid retail volume and current value growth in the forecast period. Following the trends seen in drinking milk products and yoghurt, an increasing number of functional products are expected to be seen in other dairy, especially petit-suisse.
Healthy indulgence translates into smaller packaging
As the pursuit of a healthy lifestyle becomes increasingly prioritised in Brazil, the concept of “health with indulgence” has emerged, balancing the enjoyment of delicious food with a focus on health. This approach encourages consumers to make thoughtful food choices without sacrificing their culinary pleasures, promoting moderation instead of deprivation.
Innovation is key to overcoming the competition
In an era of innovation and repositioning, some brands are emerging with a strong focus on balanced nutrition, aligning themselves with the shifting consumer preference towards indulgence and health. The regulation of front-of-pack labelling for products high in added sugars, saturated fats, and sodium introduces additional challenges for both established and new brands across all dairy categories and alternatives.
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Overview:
Understand the latest market trends and future growth opportunities for the Other Dairy industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Other Dairy industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Other Dairy in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Other Dairy in Brazil?
- Which are the leading brands in Other Dairy in Brazil?
- How are products distributed in Other Dairy in Brazil?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Other Dairy?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Brazil?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Other Dairy in Brazil - Category analysis
KEY DATA FINDINGS
Other dairy sees a focus on differentiation to bypass high prices
Indulgence is attractive in other dairy
Lactose may be increasingly avoided, but dairy products also offer natural benefits which could be explored
Functionality to penetrate other dairy products, such as petit-suisse and cottage cheese
Healthy indulgence translates into smaller packaging
Innovation is key to overcoming the competition
Dairy Products and Alternatives in Brazil - Industry Overview
Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
Other Dairy
This is the aggregation of chilled and shelf stable desserts, chilled snacks, coffee whiteners, condensed/evaporated milk, cream, and fromage frais and quark.
See all of our definitionsWhy buy this report?
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- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Other Dairy research and analysis database.
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