PROSPECTS AND OPPORTUNITIES
E-commerce to support open loop pre-paid cards
The expansion of e-commerce, particularly from international platforms, has fuelled the growth of open-loop cards. Many local consumers are drawn to the competitive prices offered by global retailers such as AliExpress and Temu but concerns over entering credit card information online have led to increased reliance on open-loop cards.
Open loop cards to benefit from recovery in travel
Over the forecast period, the return of airlines to Israel is anticipated to drive down ticket prices, making international travel more accessible and appealing. High costs associated with domestic travel further incentivise locals to seek opportunities abroad.
Closed loop pre-paid cards will continue to decline during forecast period
Although the number of closed loop cards, such as the Rav Kav, is expected to rise alongside population growth, their transactions and retail spending potential are projected to decline. This trend is largely due to the increasing adoption of payment apps for public transportation.
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Overview:
Understand the latest market trends and future growth opportunities for the Pre-Paid Card Transactions industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Pre-Paid Card Transactions industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Pre-Paid Card Transactions in Israel report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Pre-Paid Card Transactions in Israel?
- What are the major trends key to understanding Pre-Paid Card Transactions in Israel?
- How has COVID-19, recession and macroeconomic volatility impacted the market?
- How long will the market take to recover? What are the opportunities now?
- How will political context and shifting cultural values shape future growth?
- Where is future growth expected to be most dynamic?
Charge Cards in Israel - Category analysis
Charge Cards in Israel - Company Profile
KEY DATA FINDINGS
High interest rates support growth for charge cards category in 2024
Continued growth for non-bank cards
Digital wallets represent rising threat to plastic charge cards
Economic woes will continue to impact category
Persistent growth of mobile proximity payments will continue to curb potential for progress
IsraCard likely to remain leader in charge cards throughout forecast period
Credit Cards in Israel - Category analysis
Credit Cards in Israel - Company Profile
KEY DATA FINDINGS
Consumer shift towards safer payment options hampers growth for credit cards
Non-bank cards continue to grow, while Bank of Israels mandates divestment of Visa Cal
M-commerce goes from strength to strength, dampening growth for credit cards
Popular payment apps to charge fees from 2025
Growth of m-commerce will impact credit cards
E-commerce and travel will continue to support credit card usage
Debit Cards in Israel - Category analysis
Debit Cards in Israel - Company Profile
KEY DATA FINDINGS
Economic uncertainty supports growth in debit cards in 2024
Rising prices push up spending
Digital wallets gain ground, undermine growth of physical cards
Transactions value set to rise throughout forecast period
Persistent economic uncertainty supports continued growth
M-commerce to become greater threat to category progress and development
Pre-Paid Cards in Israel - Category analysis
Pre-Paid Cards in Israel - Company Profile
KEY DATA FINDINGS
Reduced travel hinders growth in pre-paid cards in 2024
Category sees growth in pre-paid cards for children
Increase in payment apps for public transportation undermines growth in closed loop pre-paid cards
E-commerce to support open loop pre-paid cards
Open loop cards to benefit from recovery in travel
Closed loop pre-paid cards will continue to decline during forecast period
Financial Cards and Payments in Israel - Industry Overview
Financial cards and payments in 2024: The big picture
2024 key trends
Fintech does well despite challenging context
Competitive landscape
What next for financial cards and payments?
DISCLAIMER
The following categories and subcategories are included:
Pre-Paid Card Transactions
- Closed Loop Pre-Paid Card Transactions
- Open Loop Pre-Paid Card Transactions
Pre-Paid Card Transactions
A card paid for at point of sale, and permitting the bearer to buy goods or services usually of a particular type up to the pre-paid value. These cards acts as an alternative to cash. The card can be disposable or re-loadable.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Pre-Paid Card Transactions research and analysis database.
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