PROSPECTS AND OPPORTUNITIES
Pre-paid cards likely to fall during forecast period
Pre-paid cards in Portugal set to decline over forecast period, fuelled by negative results anticipated both for closed loop as well as open loop cards. Within closed loop, the evolution in the transportation payment system is leading to rising connectivity with the number of cards expected to fall as other payment methods emerge.
Growing acceptance will bolster employee benefit cards
Employee benefit cards, mainly linked to meal allowances, have been enjoying positive growth in Portugal, with potential for further expansion during the forecast period. Employee benefit cards will continue to provide fiscal advantages in terms of cash allowances while acceptance is expected to continue to rise.
Revolut offer expanding with expected shift to other card payment categories
As Revolut continues to expand in Portugal, with the creation of a branch and a national IBAN, other products are likely to emerge. Following other European Union countries, Revolut pre-paid cards issued in Portugal are likely to migrate to the debit cards category, as soon as authorised.
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Overview:
Understand the latest market trends and future growth opportunities for the Pre-Paid Card Transactions industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Pre-Paid Card Transactions industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Pre-Paid Card Transactions in Portugal report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Pre-Paid Card Transactions in Portugal?
- What are the major trends key to understanding Pre-Paid Card Transactions in Portugal?
- How has COVID-19, recession and macroeconomic volatility impacted the market?
- How long will the market take to recover? What are the opportunities now?
- How will political context and shifting cultural values shape future growth?
- Where is future growth expected to be most dynamic?
Charge Cards in Portugal - Category analysis
Charge Cards in Portugal - Company Profile
KEY DATA FINDINGS
Charge cards suffers from low penetration in Portugal
Number of charge cards declines as Millennium BCP exits category
Charge cards loses ground to credit and debit cards
Charge cards set to remain on declining trend for first half of forecast period
Competitive landscape sees little movement
Santander likely to maintain market leadership
Credit Cards in Portugal - Category analysis
Credit Cards in Portugal - Company Profile
KEY DATA FINDINGS
Credit cards expands amid declining interest rates and rising consumer confidence
Intense competition shapes market trends
Sonae and Bankinter Consumer Finance join forces
Credit cards faces bright future in Portugal
New players anticipated to emerge, intensifying competition
BNPL will have a greater impact on category development during forecast period
Debit Cards in Portugal - Category analysis
Debit Cards in Portugal - Company Profile
KEY DATA FINDINGS
Debit cards does well in 2024
Caixa Geral de Depósitos maintains leadership of national debit cards
Fierce competitive environment shapes market landscape
Debit cards set to see further growth during forecast period
Caixa Geral de Depósitos and SIBS as largest players
Revolut expected to enter debit cards market over 2025
Pre-Paid Cards in Portugal - Category analysis
Pre-Paid Cards in Portugal - Company Profile
KEY DATA FINDINGS
Pre-paid cards posts positive results over 2024
Revolut - a rising star
Transportation payments see expanding connectivity
Pre-paid cards likely to fall during forecast period
Growing acceptance will bolster employee benefit cards
Revolut offer expanding with expected shift to other card payment categories
Store Cards in Portugal - Category analysis
Store Cards in Portugal - Company Profile
KEY DATA FINDINGS
Transaction value rises while number of cards declines
El Corte Inglés as only issuer to see number of cards increase
Oney’s Auchan cards discontinued to new clients
Store cards set to decline throughout forecast period
El Corte Inglés as future category leader?
Strong competition from credit alternatives limits growth potential
Financial Cards and Payments in Portugal - Industry Overview
Financial cards and payments in 2024: The big picture
2024 key trends
Regulatory changes impact financial cards and payments ecosystem
Competitive landscape
What next for financial cards and payments?
DISCLAIMER
The following categories and subcategories are included:
Pre-Paid Card Transactions
- Closed Loop Pre-Paid Card Transactions
- Open Loop Pre-Paid Card Transactions
Pre-Paid Card Transactions
A card paid for at point of sale, and permitting the bearer to buy goods or services usually of a particular type up to the pre-paid value. These cards acts as an alternative to cash. The card can be disposable or re-loadable.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Pre-Paid Card Transactions research and analysis database.
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