PROSPECTS AND OPPORTUNITIES
Despite local fight against illicit trade, ongoing decline in legal sales of cigarettes anticipated
Volume sales of cigarettes are expected to continue to fall during the forecast period. There was surprisingly no tax increase in January 2025, but it finally came in the February-March period, which represented another hard blow brands.
Significant smoking demographic faces considerable economic challenges
The official decline in the prevalence of smoking cigarettes is misleading. For instance, the one percentage point decline seen over the review period appears to make sense given the declining social acceptance of tobacco and regulatory pressures and their impact on sales.
Innovation becoming increasingly limited
It has been and increasingly will be difficult to find innovation in cigarettes. Loyalty and brand equity are waning every year, a process that started with the first neutral packet in December 2015, and continued with the Macron taxes before the pandemic, the COVID-19 crisis itself and the revival of tax rises.
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Overview:
Understand the latest market trends and future growth opportunities for the Cigarettes industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cigarettes industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cigarettes in France report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cigarettes in France?
- Which are the leading brands in Cigarettes in France?
- How are products distributed in Cigarettes in France?
- Which category is the most heavily taxed in France?
- How is the operating environment for Cigarettes changing?
- What are the current legislative restrictions applicable to the sale of Cigarettes products in France?
- How has COVID-19 impacted demand?
- How have national lockdown and enforced home seclusion following COVID-19 impacted sales?
- Where is future growth expected to be most dynamic?
Cigarettes in France - Category analysis
KEY DATA FINDINGS
Accelerated volume decline with new taxes leading to cannibalisation by illicit sales
Major players see ongoing decline
Tobacco specialists remains dominant, but focus shifts away from cigarettes
Despite local fight against illicit trade, ongoing decline in legal sales of cigarettes anticipated
Significant smoking demographic faces considerable economic challenges
Innovation becoming increasingly limited
Taxation rates
Average cigarette pack price breakdown
Tobacco in France - Industry Overview
Tobacco in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tobacco?
Legislation
Legislative overview
Minimum legal smoking age
Smoking prevalence
Plain packaging
Point-of-sale display bans
Flavoured tobacco product ban
Vapour products
PRODUCTION/IMPORTS/EXPORTS
DISCLAIMER
The following categories and subcategories are included:
Cigarettes
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- Fine Cut Cigarettes
Cigarettes
RETAIL SALES OF DUTY PAID CIGARETTES The definition of cigarettes for the purposes of this study is duty-paid, machine manufactured white-stick products. This does not exclude brands of cigarettes that do not use white paper but it is designed to exclude the volume of non-machine manufactured products such as bidis/beedis (India) and papirosy (Russia), and other smoking products made with tobacco but that either do not resemble cigarettes as recognised in the US or Europe, or those that are not machine manufactured. The exclusion of these products is intended to give a more accurate picture of the "true" market for cigarettes and cigars which has been distorted in official statistics and published reports because of the inclusion of hybrid products. NB Please note that due to its central importance and integration into the industry mainstream, Indonesia’s market data does include hand-rolled kreteks DUTY-FREE sales are excluded from retail sales, as are herbal cigarettes. ILLICIT TRADE CIGARETTES Not included in retail sales, but split out separately in volume terms only. Defined as non-duty paid cigarettes (includes smuggled & counterfeit/fake products combined). Legitimate cross-border sales are considered duty-paid. Sales arising from a foreign national purchasing cheaper cigarettes in bulk in a neighbouring country for personal use and exported back are attributed to the country where the purchase is made (e.g. bulk cigarette sales by British nationals in France are attributed to France).
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cigarettes research and analysis database.
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