Over the forecast period, cigarette volume sales in Mexico are set to decline steadily, driven by a combination of rising illicit trade, shifting consumer values and public health awareness. The illicit cigarette market is expected to expand further over the forecast period fuelled by the involvement of narcotrafficking networks and the proliferation of low-cost brands, which undercut legal products and evade regulation.
The number one trend that will drive cigarette performance in the coming years will be the regulatory response to vaping and alternative nicotine products. As vaping products continue to erode traditional cigarette consumption, tobacco companies will likely push harder for regulatory clarity and effective implementation.
Looking ahead, innovation in cigarettes will centre on flavour variety and functional benefits, with several product formats already gaining traction in Mexico. The introduction of multi-capsule cigarettes, currently being explored in markets like Japan and Eastern Europe, might be observed later in Mexico.
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Understand the latest market trends and future growth opportunities for the Cigarettes industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cigarettes industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cigarettes
RETAIL SALES OF DUTY PAID CIGARETTES The definition of cigarettes for the purposes of this study is duty-paid, machine manufactured white-stick products. This does not exclude brands of cigarettes that do not use white paper but it is designed to exclude the volume of non-machine manufactured products such as bidis/beedis (India) and papirosy (Russia), and other smoking products made with tobacco but that either do not resemble cigarettes as recognised in the US or Europe, or those that are not machine manufactured. The exclusion of these products is intended to give a more accurate picture of the "true" market for cigarettes and cigars which has been distorted in official statistics and published reports because of the inclusion of hybrid products. NB Please note that due to its central importance and integration into the industry mainstream, Indonesia’s market data does include hand-rolled kreteks DUTY-FREE sales are excluded from retail sales, as are herbal cigarettes. ILLICIT TRADE CIGARETTES Not included in retail sales, but split out separately in volume terms only. Defined as non-duty paid cigarettes (includes smuggled & counterfeit/fake products combined). Legitimate cross-border sales are considered duty-paid. Sales arising from a foreign national purchasing cheaper cigarettes in bulk in a neighbouring country for personal use and exported back are attributed to the country where the purchase is made (e.g. bulk cigarette sales by British nationals in France are attributed to France).
See all of our definitionsThis report originates from Passport, our Cigarettes research and analysis database.
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