PROSPECTS AND OPPORTUNITIES
Expansion by players into and outside of hosiery likely to continue
Brazilian brands continue to strategically diversify their portfolios to meet evolving consumer demands and capitalise on emerging market opportunities. This shift reflects a broader trend whereby established hosiery companies are venturing into new apparel categories, aiming to become comprehensive lifestyle brands, and established brands in other apparel categories are expanding into hosiery.
Offering sustainable features likely to be a key driver of growth for hosiery
Sustainability is becoming a central focus for apparel brands in general, and non-sheer hosiery is no exception. As environmental concerns grow amongst consumers, there is a notable shift towards eco-friendly materials and production processes.
Growth and transformation for hosiery in the forecast period
In the coming years, hosiery in Brazil is expected to experience significant transformation, driven by evolving consumer preferences and innovations by players. A notable trend is the diversification of hosiery brands into broader apparel categories, aiming to meet the dynamic demands of modern consumers.
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Overview:
Understand the latest market trends and future growth opportunities for the Hosiery industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hosiery industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Hosiery in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Hosiery in Brazil?
- Which are the leading brands in Brazil?
- How are products distributed in Brazil?
- How is the rise of e-commerce shaping demand?
- What % of apparel and footwear sales are made via grocery retailers?
- Do consumers want premium quality or fast fashion?
- How will COVID-19 and recession impact demand?
- How important is sustainability in Hosiery in Brazil?
- Where is future growth expected to be most dynamic?
Hosiery in Brazil - Category analysis
KEY DATA FINDINGS
Influence of fast fashion platforms on hosiery in Brazil
Sports and health continue to drive growth for hosiery in Brazil
Despite growth for retail e-commerce, it faces resilience from physical retail
Expansion by players into and outside of hosiery likely to continue
Offering sustainable features likely to be a key driver of growth for hosiery
Growth and transformation for hosiery in the forecast period
Apparel and Footwear in Brazil - Industry Overview
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
DISCLAIMER
The following categories and subcategories are included:
Hosiery
- Sheer Hosiery
- Non-Sheer Hosiery
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Hosiery research and analysis database.
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