PROSPECTS AND OPPORTUNITIES
Fashion trends shape hosiery purchases among younger consumers
Socks have become an accessory that no longer goes unnoticed, particularly among younger generations. Following international fashion trends, new consumers have opted for long socks over short styles, with the latter being viewed as a trend for older generations in Chile.
The viral success of Shein within hosiery in the local market
Convenience and the search for deals and discounts remain the decisive factors for Chilean consumers across all categories, including hosiery. This has been evident in the double-digit growth recorded by the Asian brand Shein.
The popularity of sports socks among active consumers
The sportswear fashion trend has significantly influenced the demand for comfortable and functional sports socks in Chile. Consumers are increasingly looking for socks that not only complement their active lifestyles but also deliver comfort, breathability, and performance during physical activities.
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Overview:
Understand the latest market trends and future growth opportunities for the Hosiery industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hosiery industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Hosiery in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Hosiery in Chile?
- Which are the leading brands in Chile?
- How are products distributed in Chile?
- How is the rise of e-commerce shaping demand?
- What % of apparel and footwear sales are made via grocery retailers?
- Do consumers want premium quality or fast fashion?
- How will COVID-19 and recession impact demand?
- How important is sustainability in Hosiery in Chile?
- Where is future growth expected to be most dynamic?
Hosiery in Chile - Category analysis
KEY DATA FINDINGS
Hosiery’s growth improves in 2024
Weather patterns continue to influence hosiery sales
Department stores continue to struggle with excess stock
Fashion trends shape hosiery purchases among younger consumers
The viral success of Shein within hosiery in the local market
The popularity of sports socks among active consumers
Apparel and Footwear in Chile - Industry Overview
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
DISCLAIMER
The following categories and subcategories are included:
Hosiery
- Sheer Hosiery
- Non-Sheer Hosiery
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Hosiery research and analysis database.
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