PROSPECTS AND OPPORTUNITIES
Wireless speakers set to drive future sales over forecast period
Retail volume sales of portable players in Italy are set to record a 2% CAGR over the forecast period, reaching 4.6 million units by 2030.
Streaming services set to further hamper sales of portable players
The impact of streaming services on portable players in Italy over the forecast period is expected to be significant, continuing the trend that has resulted in the demise of CD and DVD players. Streaming services offer consumers an inexpensive and practical way to enjoy vast catalogues of video and music content, often for a fixed monthly price or even for free.
Further innovation in smart speakers likely
The potential for innovation in portable players in Italy over the forecast period is substantial, particularly in the realm of smart speakers. Unlike traditional electronic devices, smart speakers will not only continue to reproduce audio and visual content but will also enhance their capabilities by allowing consumers to create routines, align with phone apps, and monitor and manage smart home devices.
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Overview:
Understand the latest market trends and future growth opportunities for the Portable Players industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Portable Players industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Portable Players in Italy report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Portable Players in Italy?
- Which are the leading brands in Italy?
- How are products distributed in Italy?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Portable Players in Italy - Category analysis
KEY DATA FINDINGS
Volume sales of portable players marginally decline in 2025
Amazon.com Inc retains slim leadership
Appliances and electronics specialists retains lead despite further pressure from e-commerce
Wireless speakers set to drive future sales over forecast period
Streaming services set to further hamper sales of portable players
Further innovation in smart speakers likely
Consumer Electronics in Italy - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Portable Players
- E-Readers
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- Portable Multimedia Players
- Other Portable Media Players
- Wireless Speakers
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Portable Players research and analysis database.
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