PROSPECTS AND OPPORTUNITIES
Changes in consumer behaviour set to negatively impact sales of e-readers
Overall portable players is set to maintain retail volume growth in India in the forecast period. However, sales of e-readers are projected to decline, due to competition from multifunctional devices, the growing popularity of audiobooks, and the somewhat discretionary nature of e-readers.
Wireless speakers set to maintain growth due to convenience
In the forecast period, wireless speakers is expected to remain the dominant category within portable players in India, and will continue to see solid growth. Indian consumers increasingly appreciate wireless, space-saving, and portable entertainment products.
Retail e-commerce expected to become increasingly important and prevalent
Although appliances and electronics specialists dominated the distribution of portable players at the end of the review period, retail e-commerce has been seeing strong growth; it is poised for further significant growth, and is expected to be a key sales driver in the coming years. The COVID-19 pandemic and subsequent lockdowns accelerated the shift to online purchasing for these products.
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Overview:
Understand the latest market trends and future growth opportunities for the Portable Players industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Portable Players industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Portable Players in India report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Portable Players in India?
- Which are the leading brands in India?
- How are products distributed in India?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Portable Players in India - Category analysis
KEY DATA FINDINGS
Wireless speakers drives growth, as portable media players and e-readers continue to decline
High adoption of smart speakers drives growth for wireless speakers
Amazon continues to lead thanks to its strong positions in e-readers and wireless speakers
Changes in consumer behaviour set to negatively impact sales of e-readers
Wireless speakers set to maintain growth due to convenience
Retail e-commerce expected to become increasingly important and prevalent
Consumer Electronics in India - Industry Overview
Consumer electronics in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Portable Players
- E-Readers
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- Portable Multimedia Players
- Other Portable Media Players
- Wireless Speakers
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Portable Players research and analysis database.
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