PROSPECTS AND OPPORTUNITIES
Robust sales for portable players, driven by wireless speakers
Sales of portable players will increase strongly over the forecast period, driven by sales of wireless speakers. This will also be supported by improving consumer spending confidence, as inflationary pressures ease and the overall economic context in the country improves.
Innovations in wireless speakers to offer enhanced convenience to consumers
Innovations in wireless speakers are expected to offer enhanced convenience to consumers. For example, with the inclusion of quick-shop technology, which will enable consumers to find the products best suited to them at the most affordable price/s.
Audio enhancements also expected — even in small and compact devices
Audio enhancements in wireless speakers are also expected over the forecast period, giving these portable devices a higher quality sound. Moreover, new design choices will be launched, including smaller options which are still able to produce a high-quality sound.
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Overview:
Understand the latest market trends and future growth opportunities for the Portable Players industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Portable Players industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Portable Players in Hungary report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Portable Players in Hungary?
- Which are the leading brands in Hungary?
- How are products distributed in Hungary?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Portable Players in Hungary - Category analysis
KEY DATA FINDINGS
Positive volume sales thanks to the popularity of wireless speakers
Harman maintains its lead thanks to success of its JBL brand in wireless speakers
Retail e-commerce particularly well suited to sales of wireless speakers
Robust sales for portable players, driven by wireless speakers
Innovations in wireless speakers to offer enhanced convenience to consumers
Audio enhancements also expected — even in small and compact devices
Consumer Electronics in Hungary - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Portable Players
- E-Readers
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- Portable Multimedia Players
- Other Portable Media Players
- Wireless Speakers
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Portable Players research and analysis database.
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