Street stalls/ kiosks is expected to continue thriving due to its low-cost structure and high accessibility. Opportunities for long-term development lie in formalising operations, enhancing hygiene standards, and offering fast, localised snack options tailored to consumer preferences.
Fulfilment within Morocco’s street stalls/kiosks remains largely manual and reliant on foot traffic; however, there is a growing interest in digital tools such as mobile ordering, QR code menus, and cashless payment options. A number of vendors have begun experimenting with basic digital engagement strategies, including social media marketing and pre-ordering via WhatsApp.
Due to the rising entrepreneurial interest in street stalls/kiosks, the emergence of franchised operations may be a natural next step, particularly if such ventures can deliver consistent hygiene and food safety standards. By combining authentic local eating experiences with improved preparation practices, franchised street food concepts could appeal to a wider customer base.
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Street Stalls/Kiosks
Small, sometimes mobile, foodservice providers characterised by a limited product offering and by low prices. Includes street stalls, street hawkers and foodservice kiosks where food is prepared in some way and served through a hatch or over a display counter to take away. Also includes kiosks and carts located externally or internally eg in shopping malls etc. As a rule, street stalls/kiosks outlets tend to be smaller than 100% home delivery/takeaway outlets, while menus are more limited, often (though certainly not always) with a greater emphasis on snack items, rather than full meals.
See all of our definitionsThis report originates from Passport, our Street Stalls/Kiosks research and analysis database.
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