It is expected that chained street stalls/kiosks will continue to perform positively over the forecast period with a further increase in terms of the number of outlets and number of transactions, but also in value terms (at constant 2024 prices). This positive outlook is linked to the fact that consumers are increasingly looking for a quick meal that represents good value for money compared to more traditional consumer foodservice outlets.
Over the forecast period it will be important for street stalls/kiosks to invest in communication strategies both offline and online, as well as on social media, in order to become better known by a wider share of the Italian population. For example, independent street stalls/kiosks outlets are expected to increasingly invest in local communications, mostly through social media and local newspapers, as well as by doing mail drops of their menus.
In order for street stalls/kiosks to gain share it will also be important for players to invest in innovation and new product development. This include focusing on offering healthier products, as well as vegan and vegetarian dishes, balanced dishes, “free from” alternatives, as well as traditional products made with local ingredients.
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Street Stalls/Kiosks
Small, sometimes mobile, foodservice providers characterised by a limited product offering and by low prices. Includes street stalls, street hawkers and foodservice kiosks where food is prepared in some way and served through a hatch or over a display counter to take away. Also includes kiosks and carts located externally or internally eg in shopping malls etc. As a rule, street stalls/kiosks outlets tend to be smaller than 100% home delivery/takeaway outlets, while menus are more limited, often (though certainly not always) with a greater emphasis on snack items, rather than full meals.
See all of our definitionsThis report originates from Passport, our Street Stalls/Kiosks research and analysis database.
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