PROSPECTS AND OPPORTUNITIES
Plant-based, vegetarian and vegan options should benefit from rising concerns around health, the environment and animal welfare
More people in Indonesia are adopting vegetarian, vegan and flexitarians diets, mainly for the sake of their health but also because of growing concerns about animal welfare and the negative environmental impact of the meat industry. This trend – which is most visible among younger demographics – should ensure plant-based and vegan cooking ingredients and meals continue to gain popularity in the country over the forecast period.
Natural set to remain the leading health and wellness claim
Natural is poised to remain the leading health and wellness claim in cooking ingredients and meals in volume and value terms by some distance over the forecast period. It also looks set to record the largest absolute increase in value sales (at constant 2023 prices) over the forecast period, which are projected to rise by a total of IDR2, 566.
Edible oils set to benefit from increased focus on healthier cooking options
Sales of edible oils with health and wellness claims are expected to see strong growth over the forecast period. Categories that are perceived to be healthier than palm oil, including olive oil, corn oil and soy oil, are expected to register positive growth in the forecast period, both in terms of value and volume.
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Overview:
Understand the latest market trends and future growth opportunities for the HW Cooking Ingredients and Meals industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Cooking Ingredients and Meals industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Cooking Ingredients and Meals in Indonesia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Cooking Ingredients and Meals in Indonesia?
- What are the key health and wellness concerns driving sales in HW Cooking Ingredients and Meals?
- Is HW Cooking Ingredients and Meals a dynamic niche or mainstream concern in Indonesia?
- Which are the leading brands in HW Cooking Ingredients and Meals in Indonesia?
- How are products distributed in HW Cooking Ingredients and Meals in Indonesia?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Cooking Ingredients and Meals in Indonesia - Category analysis
KEY DATA FINDINGS
Health and wellness products made with local herbs and spices gain popularity
Natural still the leading health and wellness claim but overall sales decline
Honey remains popular among those seeking to improve their digestive health
Plant-based, vegetarian and vegan options should benefit from rising concerns around health, the environment and animal welfare
Natural set to remain the leading health and wellness claim
Edible oils set to benefit from increased focus on healthier cooking options
Health and Wellness in Indonesia - Industry Overview
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER
HW Cooking Ingredients and Meals
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of edible oils, meals and soups, sauces, dips and condiments and sweet spreads For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Cooking Ingredients and Meals research and analysis database.
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