PROSPECTS AND OPPORTUNITIES
Cost concerns to impact performance of natural and organic cooking ingredients and meals
Following years of growth, the demand for natural products was hampered towards the end of the review period by unprecedented inflation in Spain and supply shortages caused by the war in Ukraine. Price came to the fore at the end of the review period, forcing many local consumers to trade down.
Plant-based offers further growth potential due to rising flexitarian population in Spain
Products carrying the plant-based claim are likely to increase in popularity as more Spaniards become interested in both the environment and animal welfare, as well as health and wellness, resulting in a rising number of flexitarians considering plant-based options when planning meals. This trend helps to expand the target audience for products carrying the plant-based claim.
Changes to advertising regulations back on the agenda
The legislative initiative on regulating and controlling advertising for foods and beverages high in fat, sodium, sugars, and salt targeted at children, announced in March 2022, has faced significant delays. Initially designed to limit ads for such products to children under 16, the regulation has yet to be implemented due to political disagreements and early elections.
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Overview:
Understand the latest market trends and future growth opportunities for the HW Cooking Ingredients and Meals industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Cooking Ingredients and Meals industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Cooking Ingredients and Meals in Spain report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Cooking Ingredients and Meals in Spain?
- What are the key health and wellness concerns driving sales in HW Cooking Ingredients and Meals?
- Is HW Cooking Ingredients and Meals a dynamic niche or mainstream concern in Spain?
- Which are the leading brands in HW Cooking Ingredients and Meals in Spain?
- How are products distributed in HW Cooking Ingredients and Meals in Spain?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Cooking Ingredients and Meals in Spain - Category analysis
KEY DATA FINDINGS
Strong performance from vegan, vegetarian and plant-based claims
Obesity concerns support demand for health and wellness claims
Gluten free is largest health and wellness claim
Cost concerns to impact performance of natural and organic cooking ingredients and meals
Plant-based offers further growth potential due to rising flexitarian population in Spain
Changes to advertising regulations back on the agenda
Health and Wellness in Spain - Industry Overview
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER
HW Cooking Ingredients and Meals
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of edible oils, meals and soups, sauces, dips and condiments and sweet spreads For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Cooking Ingredients and Meals research and analysis database.
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