PROSPECTS AND OPPORTUNITIES
Products positioned for brain health, as well as low fat and sugar projected to grow
Foods that are beneficial for brain health and memory are projected to see growing demand over the forecast period, as consumers are becoming increasingly concerned about the impact of poor dietary habits on brain health and memory. In addition, some consumers are likely to focus on supporting their cognitive health as they age.
Increasing importance of health, animal welfare and the environment for local consumers set to drive plant-based, vegan and vegetarian claims
Over the forecast period, consumer demand for plant-based, vegan and vegetarian cooking ingredients and meals in Australia is expected to continue growing. Australians are increasingly aware of the negative health impacts associated with regular consumption of animal-based food products, and are opting where possible for healthier, plant-based alternatives.
Lactose free expected to gain momentum as consumers look to improve their dietary habits
Consumers in Australia are set to become increasingly be concerned with adopting healthier dietary habits for themselves and will be looking to exclude unnecessary ingredients from their diets. As such, lactose free, which is a dietary and free from type of health and wellness attribute, is anticipated to record significant growth in cooking ingredients and meals over the forecast period.
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Overview:
Understand the latest market trends and future growth opportunities for the HW Cooking Ingredients and Meals industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Cooking Ingredients and Meals industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The HW Cooking Ingredients and Meals in Australia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of HW Cooking Ingredients and Meals in Australia?
- What are the key health and wellness concerns driving sales in HW Cooking Ingredients and Meals?
- Is HW Cooking Ingredients and Meals a dynamic niche or mainstream concern in Australia?
- Which are the leading brands in HW Cooking Ingredients and Meals in Australia?
- How are products distributed in HW Cooking Ingredients and Meals in Australia?
- How has COVID-19 and accordant recession impacted sales? Which categories have seen rising demand? Which are most vulnerable to economic disruption and diminished consumer confidence?
- Where is future growth expected to be most dynamic?
HW Cooking Ingredients and Meals in Australia - Category analysis
KEY DATA FINDINGS
Lingering impact of pandemic drives further demand for health and wellness cooking ingredients and meals
Gluten free remains leading health and wellness claim in cooking ingredients and meals due to changing dietary preferences
Players continue to address health and wellness trend with new launches
Products positioned for brain health, as well as low fat and sugar projected to grow
Increasing importance of health, animal welfare and the environment for local consumers set to drive plant-based, vegan and vegetarian claims
Lactose free expected to gain momentum as consumers look to improve their dietary habits
Health and Wellness in Australia - Industry Overview
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER
HW Cooking Ingredients and Meals
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of edible oils, meals and soups, sauces, dips and condiments and sweet spreads For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our HW Cooking Ingredients and Meals research and analysis database.
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