PROSPECTS AND OPPORTUNITIES
Rising VAT to dent sales
The increase in VAT, by one percentage point to 18%, on 1 January 2025 is expected to dent sales of small cooking appliances over the forecast period. As a result, Israeli consumers are likely to cut back further to avoid further pressure on their purses.
Companies giving small cooking appliances as gifts likely to continue
Government offices and high-tech companies are likely to continue to give small cooking appliances such as bread makers and coffee machines to their employees around national holidays. As a result, whilst this type of gift giving opens the door to greater product awareness, the fact that many consumers get given them for free means that there is no real need to buy them through retail channels, which, generally speaking, will continue to act as a barrier to more growth in the long run.
Major players in strong position to reinforce strength
Sarig and Yosef Haim are expected to continue to fight it out for top spot in small cooking appliances over the forecast period. Leading player, Sarig, benefits from its Ninja brand in light fryers, as well as well established brands like Morphy Richards and Russell Hobbes, both of which have a presence in the kettles category.
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Overview:
Understand the latest market trends and future growth opportunities for the Small Cooking Appliances industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Small Cooking Appliances industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Small Cooking Appliances in Israel report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Small Cooking Appliances in Israel?
- Which are the leading brands in Israel?
- How are products distributed in Israel?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Small Cooking Appliances in Israel - Category analysis
KEY DATA FINDINGS
Rising prices and small houses dampen growth over 2024
High quality, high-tech products are where the growth is
Coffee machines sees growing demand for high-tech products
Rising VAT to dent sales
Companies giving small cooking appliances as gifts likely to continue
Major players in strong position to reinforce strength
Consumer Appliances in Israel - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Small Cooking Appliances
- Breadmakers
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- Espresso Coffee Machines
- Filter Coffee Machines
- Other Standard Coffee Machines
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- Hard Pods
- Soft Pods
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- Coffee Mills
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- Air Fryers
- Oil Based Fryers
- Electric Grills
- Electric Steamers
- Freestanding Hobs
- Kettles
- Rice Cookers
- Slow Cookers
- Other Small Cooking Appliances
Small Cooking Appliances
Small cooking appliances includes coffee machines, breadmakers, electric grills, fryers, electric steamers, kettles, coffee mills, slow cookers, and other small cooking appliances.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Small Cooking Appliances research and analysis database.
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