PROSPECTS AND OPPORTUNITIES
Personalisation, convenience, and niche appliances
Consumers are displaying increasing interest in diet and nutrition. This is largely being driven by the health and wellness trend but is also being supported by factors such as environmental awareness, which is contributing, for example, to rising interest in plant-based diets.
Energy efficiency and multi-functionality
With consumers becoming increasingly concerned about rising energy costs and environmental sustainability, the forecast period is likely to see a growing demand for small cooking appliances that offer improved energy efficiency and sustainable features. Manufacturers are set to focus on developing appliances with improved energy ratings and shorter cooking times.
Changing consumer behaviour
E-commerce is expected to become increasingly important to the distribution of small cooking appliances in Thailand in the forecast period. Products in the small cooking appliances category are well suited to online retailing as their size enables relatively easy delivery, while the relatively low selling price, compared with major appliances, means that consumers feel less need to experience them first-hand before making a purchase.
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Overview:
Understand the latest market trends and future growth opportunities for the Small Cooking Appliances industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Small Cooking Appliances industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Small Cooking Appliances in Thailand report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Small Cooking Appliances in Thailand?
- Which are the leading brands in Thailand?
- How are products distributed in Thailand?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Small Cooking Appliances in Thailand - Category analysis
KEY DATA FINDINGS
Value focus drives demand for multi-functional options
Niche areas gain traction
Changes in distribution landscape and evolving brand strategies
Personalisation, convenience, and niche appliances
Energy efficiency and multi-functionality
Changing consumer behaviour
Consumer Appliances in Thailand - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Small Cooking Appliances
- Breadmakers
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- Espresso Coffee Machines
- Filter Coffee Machines
- Other Standard Coffee Machines
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- Hard Pods
- Soft Pods
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- Coffee Mills
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- Air Fryers
- Oil Based Fryers
- Electric Grills
- Electric Steamers
- Freestanding Hobs
- Kettles
- Rice Cookers
- Slow Cookers
- Other Small Cooking Appliances
Small Cooking Appliances
Small cooking appliances includes coffee machines, breadmakers, electric grills, fryers, electric steamers, kettles, coffee mills, slow cookers, and other small cooking appliances.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Small Cooking Appliances research and analysis database.
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