PROSPECTS AND OPPORTUNITIES
Reshaping the future of computers and peripherals
Continuing the trend seen in 2024, as the economy stabilises and consumers regain purchasing power, computers and peripherals in Brazil is expected to continue to see gradual increases in retail volume and current value sales in the coming years. One of the key growth drivers will be the replacement cycle of devices purchased during the pandemic.
Green tech and AI innovation
Innovation is expected to remain a key driver of growth in computers and peripherals in Brazil, with companies focusing on both technological advances and sustainability. One of the most significant innovations is the integration of artificial intelligence (AI) into computer processors.
Technological evolution on the horizon
Looking ahead, computers and peripherals in Brazil is poised for a period of steady but cautious retail volume growth, driven by a combination of technological innovation and evolving consumer demands. As previously mentioned, one of the most exciting developments is the continued advance of AI, particularly in the realm of computer processors.
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Overview:
Understand the latest market trends and future growth opportunities for the Computers and Peripherals industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Computers and Peripherals industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Computers and Peripherals in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Computers and Peripherals in Brazil?
- Which are the leading brands in Brazil?
- How are products distributed in Brazil?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Computers and Peripherals in Brazil - Category analysis
KEY DATA FINDINGS
Shifting consumer priorities in computers in Brazil
Positive landscape for innovation, despite economic struggles
Rising stars and resilient giants in computers and peripherals
Reshaping the future of computers and peripherals
Green tech and AI innovation
Technological evolution on the horizon
Consumer Electronics in Brazil - Industry Overview
Consumer electronics in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Computers and Peripherals
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- Desktops
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- Laptops
- Tablets
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- Monitors
- Printers
Computers and Peripherals
Computers and Peripherals includes Desktops and Portable Computers as well as monitors and printers.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Computers and Peripherals research and analysis database.
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