PROSPECTS AND OPPORTUNITIES
Sale of computers and peripherals are expected to decline amid economic and workplace uncertainty
Sales of computers and peripherals are expected to fall over the forecast period overall. Growth is projected to remain negative due to rising uncertainty in the job market, with an expected increase in redundancies following the new export tariffs imposed on Israel by US President Donald Trump in April 2025.
A lack of innovation is expected, as economic and geopolitical pressures hinder investment
Innovation is not expected from Israeli companies over the forecast period, as it is too costly for players to invest in new launches, in what is likely to remain a subdued atmosphere where consumers will be reluctant to purchase new equipment. Additionally, more technology companies may exit the Israeli market due to mounting international consumer pressure over the ongoing geopolitical situation, or collapse altogether due to the negative economic outlook.
Opportunities exists if economic and geopolitical conditions improve
If the Israeli economy recovers over the forecast period and the Israel–Hamas war come to a definitive end, some innovation may emerge towards the end of the forecast period. However, for innovation to translate into sales in the Israeli market, consumers must be able to afford it and feel financially secure enough to justify discretionary spending.
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Overview:
Understand the latest market trends and future growth opportunities for the Computers and Peripherals industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Computers and Peripherals industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Computers and Peripherals in Israel report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Computers and Peripherals in Israel?
- Which are the leading brands in Israel?
- How are products distributed in Israel?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Computers and Peripherals in Israel - Category analysis
KEY DATA FINDINGS
Volume sales of computers and peripherals fall as purchasing power declines
OMS (Israel) Ltd maintains its lead, expanding its share through the HP brand
Appliance and electronics specialists remain the most resilient distribution channel
Sale of computers and peripherals are expected to decline amid economic and workplace uncertainty
A lack of innovation is expected, as economic and geopolitical pressures hinder investment
Opportunities exists if economic and geopolitical conditions improve
Consumer Electronics in Israel - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Computers and Peripherals
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- Desktops
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- Laptops
- Tablets
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- Monitors
- Printers
Computers and Peripherals
Computers and Peripherals includes Desktops and Portable Computers as well as monitors and printers.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Computers and Peripherals research and analysis database.
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